As a whole, the hardware is limited to a few variations, and as such, the developers only have to target and maintain a small set of hardware.
A lot of people buy Macs because they (usually) Just Work (TM). Without getting into too much technical detail, Macs as a whole are easier to use and you can't break them as easily.
It can be argued that multimedia stuff is 'made for Macs', but this point is debatable.
But really though, the choice of platform shouldn't matter too much. A Windows notebook and a Macbook should both be sufficient, provided that they are well maintained. That said, some people find Macs easier to maintain, which may be the perceived benefit here.
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