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-- Help a TA brother out (no cash involved) *Survey results added*
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Posted by Storyteller on Jun-29-2012 10:32:

Behold, my arse. Help a TA brother out (no cash involved) *Survey results added*

Survey results in article: http://blog.lovingmusic.net/item/7/the-audience.html - More on the bottom of page 2

I know I don't post in the CoR much but I need a bit of your support.

For my graduation thesis I'm researching potential new business models for record labels. I'm trying to gain knowledge about the consumers right now. I've got this survey here, it contains only 10 easy questions which should take less than 5 minutes.

I especially need guys like you to answer this as the models will be focused on niche markets, anything beyond casual listers especially, so you all qualify . I'm really hoping you could help me out on this one!

http://www.surveymonkey.com/s/CF263DK

For better of for worse I can even offer you a copy of any track that has been put out during my music production 'career'. If it helps giving the amount of replies that extra push I'll do it. Just let me know which one you'd like.



Sorry for the cross-post. It won't happen again. I will only graduate once.

Survey results in article: http://blog.lovingmusic.net/item/7/the-audience.html - More on the bottom of page 2


Posted by Chimney on Jun-29-2012 11:08:

Did the survey, however:


8. Which price would you prefer to pay for a single track digital download?

I don't think it's well formed. Maybe "How much could you think of paying for a digital download".

I prefer it for it to be free, obviously.

But Beatshit wanted 5� for a track yesterday. So go figure why we have piracy.

Bedankt voor het invullen van de enqu�te.
Stel nu uw eigen enqu�te samen � gratis, snel en gemakkelijk.

quote:
I can even offer you a copy of any track that has been put out during my music production 'career'


Got promos? PM me.


Posted by Storyteller on Jun-29-2012 11:28:

quote:
Originally posted by Chimney
8. Which price would you prefer to pay for a single track digital download?

I don't think it's well formed. Maybe "How much could you think of paying for a digital download".

I prefer it for it to be free, obviously.


The question is asked this way on purpose. The research is on businessmodels mainly. Free implies a different business strategy than paid business models. Also, right now it seems like a lot of people apparently prefer to pay , which makes it even more interesting.

Thanks for the feedback. I unfortunately don't have any finished unreleased music productions at hand. You can pick anything you like by clicking the beatport link in the footer or checking out my soundcloud. I'd be more than happy to pass on a 320kbps mp3 of the tracks you pick.


Posted by LAdazeNYnights on Jun-29-2012 14:27:

Done. For the question that Chimney asked about - perhaps you should have specified the quality of the digital download? Maybe that is supposed to fall under the scope of the followup question? I'm still happy with 320kbps, but I know that a lot of your niche market likely isn't - the djs and producers especially.

I wrote a bit too much for the open ended questions btw, sorry about that.

Be sure to let us know your findings.


Posted by Storyteller on Jun-29-2012 14:33:

Thanks for your input. I didn't want to make the questionnaire too detailed/complex. It is hard enough as it is to create a set of coherent insightful questions as it is. I'm also more interested in the grand scheme of things. These details will be adressed a different way .

I will post about the findings for sure, I'll be sure to bump this topic as soon as I've got more to say.


Posted by Storyteller on Jun-29-2012 18:42:

Small bump. I need about 20ish more to hit the 100 respondents mark I'm aiming for. Would be great if they're coming from the CoR especially. Thanks for the tons of replies so far.


Posted by Intellekshual on Jun-29-2012 19:38:

Done. Will link the survey to my friends.


Posted by Storyteller on Jun-29-2012 19:54:

That would be awesome! Just to be sure: they really need to be electronic dance music lovers in one way or another for them to be of any significance. The research is purely aimed at EDM consumers .


Posted by Intellekshual on Jun-29-2012 20:06:

quote:
Originally posted by Storyteller
That would be awesome! Just to be sure: they really need to be electronic dance music lovers in one way or another for them to be of any significance. The research is purely aimed at EDM consumers .

So I gathered, and will do.


Posted by Guest on Jun-29-2012 20:08:

Done. Wouldn't mind seeing the thesis as a final product when the time comes


Posted by Storyteller on Jun-29-2012 20:26:

quote:
Originally posted by chris1011
Done. Wouldn't mind seeing the thesis as a final product when the time comes


The thesis will be in Dutch which would make it a bit awkard.

But I'll be writing an article soon-ish (need to prioritize right now, deadline soon) on the blog that will be the result of the thesis http://www.lovingmusic.net . The article will mostly just focus in the results of this survey though.


Posted by Chimney on Jun-29-2012 20:53:

Here's a point for your thesis:

Why would I pay up to 5� for a .wav on a digital store like Shitport, that doesn't even accept my credit-card and who has a joke of a customer support, when I can simply pirate that exact .wav within seconds?

I gladly pay for my music, but why would I if I'm disrespected as a customer?


Posted by Storyteller on Jun-29-2012 21:04:

That part my friend, has already been covered in the thesis to a certain extent .

Things as usability (ease-of-use) are one of the most highly underestimated forces in websites (in my opinion). It is hard to simplify the checkout process though.

The free part is even more interesting. I have my thoughts about that as well but I think it is wise not to elaborate as the thesis is the foundation for a businessplan that tends to put a little spin on all these type of problems.


Posted by Guest on Jun-29-2012 21:46:

quote:
Originally posted by Storyteller
The thesis will be in Dutch which would make it a bit awkard.

But I'll be writing an article soon-ish (need to prioritize right now, deadline soon) on the blog that will be the result of the thesis http://www.lovingmusic.net . The article will mostly just focus in the results of this survey though.


That's fine too, looking forward to it


Posted by Storyteller on Jun-30-2012 05:57:

Need only 5 more! Anyone got 5 min to spare?


Posted by Salegon on Jun-30-2012 09:03:

Done


Posted by Storyteller on Jun-30-2012 10:40:

Thanks Salegon!

Countdown is at 4! I can't stress enough how much your help means for this project... Please help me get those last 4!

http://www.surveymonkey.com/s/CF263DK


Posted by Storyteller on Jun-30-2012 13:34:

Need only 2 now!


Posted by Boomer187 on Jun-30-2012 13:45:

Bedankt voor het muthaf00ker!


Just completed it. Good luck!


Posted by Storyteller on Jun-30-2012 14:00:

Thanks so much!

Only 1 Moar!


Posted by Storyteller on Jun-30-2012 15:21:

Thanks Euforix, you've made me a happy camper.

Thanks all for your kindness! I'll be sure to bump this topic back to the future once I've written an article about the results.

For those that care, there were about 10 invalid responses I had to ditch. But I've got a dataset of 100 entries now, in exactly 48hrs. Thank you.


Posted by Storyteller on Aug-24-2012 23:20:

Sorry for the incredibly huge bump but I remember some of you were interested in the result of the survey I've asked you to fill in for me about 2 months ago. I'm leaving room for interpretation based on the data I've obtained through the survey, you can draw your own conclusions from it.

Thanks again so much for your help. Couldn't have done it without you guys .

A short article about the survey and the data can be found on http://blog.lovingmusic.net/item/7/the-audience.html


Posted by Dykes_on_Jay on Aug-24-2012 23:24:

How black are you?


Posted by Storyteller on Aug-24-2012 23:33:

quote:
Originally posted by Dykes_on_Jay
How black are you?


I'd say over 9000


Posted by Lira on Aug-26-2012 18:29:

quote:
Originally posted by Storyteller
I'd say over 9000

Win!

Nice numbers, by the way


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