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-- Why do the heads controlling the media in the USA refuse to promote electronic music
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| Originally posted by nikhil chinapa Stop playing birthdays... unless they're your own |
I wasdiscussing this topic with a few people and we came up with no logical explanation for it. /shrug
it can stay out of the spotlight. trance anyone?
Re: Why do the heads controlling the media in the USA refuse to promote electronic music
| quote: |
| Originally posted by Existo22 Why do the heads controlling the media in the USA refuse to promote electronic music? |
channels like MTV are too busy airing endless episodes of the scripted "Next" show and episodes of "Yo Momma".
Re: Why do the heads controlling the media in the USA refuse to promote electronic mu
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| Originally posted by Existo22 Lets face it electronic music has no real mass media presence here in the states as there is no youth oriented marketing... I come from europe where people can get the more accessible electronic stuff on day time radio (Dave Armstrong, Daft Punk e.c.t) and even some of the electro/progressive in the small hours. Here in the states on the other hand this music never appears on tv/day time radio for people to access it. I am sure if they would market it, people would buy it and listen to it. But they don't. Why is that? Just curious what you guys think.... |
funny thread here. we're all running round in circles again.
I used to think I lived in a musical desert, but now I struggle to decide which event to attend between the several that happen on any given evening, and I'm only in North Carolina, surely the situation is much better in the bigger cities.
I flew to NY in 2002 and heard house music on the radio, there was a station in florida playing only EDM not too long ago, remember those?
This stuff isn't inacessible, it can be found quite regularly in any decently sized town across the country, just because the style doesn't get broadcasted all the time doesn't mean nobody ever promotes it. There is a distincion here that needs to be made. There is more to the mainstream than broadcasts and record stores at the mall, all those little bars downtown are a significant part of it as well, and you find EDM in those places quite often.
One time I was at a gas station, and a couple of rednecks, like the most horrendous southern drawn out accent youve ever heard, walked up to me and asked me "how to get to the raaaaauauuuuveeeeeee" (yikes its hard to phoenetically spell southern accent). Another time I went to this Hokey Tonk, (there was seriously a sign that saud Honkey Tonk on it) and they played happy hardcore and drum and bass. Shit guys, if this kind of stuff is easy to find in the south, it's gotta be easy to find wherever you are.
I think a little bit more commercialization would actually be good for EDM.
With a larger fan base, we'll have more DJ's, more producers, and more music overall. Naturally with these increases we will see better talent, different styles emerging, more investment capital for bigger and better clubs, more EDM radio, who knows what else.
Its too easy to wish EDM never evolves and always stays underground. I personally LOVE introducing people to EDM and I know there is a massive untapped market for EDM in America.
Sure with hip hop we have 50 Cent who bastardizes the genre, but we have TONS of underground stuff to dig through as well. Partially thanks to the explosion of the industry.
We already have plenty of cheese floating around. There are noobs listening to Tiesto similarly to 16 year olds listening to 50. In all fairness, a lot of us started this way, and now hopefully we have moved on to more talented music, whatever the genre.
I will agree with whats been said widely in this thread, fuck the American music industry.
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