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-- A permanent Australian Trance/Prog. Radio Station
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Posted by 00soups00 on Jan-07-2004 09:56:

A permanent Australian Trance/Prog. Radio Station

guys..

can this seriously be done here? i mean, i think we have the facilities, i think we have the knowledge and i definately think we have the audience to setup something like a Party 93.1 like they did in Florida, USA.

Is there any way to get this kind of thing started up, because i would raelly like to pursue this idea.

any takers, suggestions, Radio station people out there??

pm me or post reply


Posted by discitelli on Jan-07-2004 10:56:

well not much chance of it happening in melbourne, a while back now 4 stations were in the running to recieve a permanent radio station licence , of which only two would actually get it.

One went to some student group, which is understandable.

THe other went to a Gay network <-------- WTF

Sad.


Posted by 00soups00 on Jan-07-2004 10:57:

yeh i know all that.

i didnt think any of them were that good.

KissFM was the best out of them all

but i reckon do it over again, you could do something better..


what do u think ?


Posted by discitelli on Jan-07-2004 11:18:

Arghh was Kiss the student network? Heh that's all i listen to now! They've actually started to get me into Aussie rap! But give me 6 hours of Armin anyday instead

Ok back to the topic:

It would be great to get another electronic radio station going, it would not only benifit the scene but also my ears when driving! But unfortunately i lack the knowledge to give you a resonable response on how to get one started or who to even speak to. Would supprot it all the way though.


Posted by discitelli on Jan-07-2004 11:20:

argh screwed up, kiss WAS the electronic station. Someone refresh my currently blank mind and tell me the name of the student radio satation in melbourne now!


Posted by starsurfer on Jan-07-2004 11:42:

Hiya! This is Pendulum from trancetribe.com
we may be looking at doing a new trance station online... maybe with the help of Cameron who runs Elemance Presents on Pulse Radio...

other that that... we at Trancetribe would love to assist in some way

Scott


Posted by Matt P on Jan-07-2004 13:12:

i think u'll find australia is far too small for something such as a trance station to be commercially viable.

I was a volunteer back at WildFM in the very final days, and really, that station was doing as well as could ever be expected of a dance station. It was paying its own way, but not to the point to be able to afford a licence.

Nova paid like $150mill for a licence in sydney, and now theres only 1 fm licence left.... doubt it'd be dance.

Our/Your only hope would be when australia starts going with digital radio as it does not require a separate frequency within a set band to operate and therefore allows essentially unlimited stations and even allows existing stations to broadcast multiple streams

IE nova could have a pop stream, a rock stream and a dance stream. All 3 are nova, but they all have their own flavours.

It also allows for national broadcasts, so bigger dance labels such as ministry of sound etc... may be more interested in an involvement with a radio station and be able to justify offering more financial support.

But we're talking a ways into the future here.

We have a few people involved in dancee music radio on here, mabye they could offer some further enlightenment.

Matty


Posted by A.J. on Jan-07-2004 13:28:

Wild FM was so good in Sydney!!!!!

That was what got me into dance music in the first place.

Damn those fat cats in parliament who gave out the licences!!!


Posted by Hybrid Junkie on Jan-07-2004 14:12:

Kiss FM certainly pushed my electronic interests back in the day, I also did work experience with them.

Was easily the best of the temp stations vying for that license, they had fuck loads of public & commercial support (IE. company sponsors) but the fuckin ABA gave out the licenses to bs stations. And Nova fuckin comes along and buys a licence and it's just another Fox Fm (2day fm for you sydneysiders) playing rnb, rap and pop.

Grrr.

Would support it, and would dj on it too, but unfortunately don't think it would happen soups, sorry. Kiss was trying for years to get it and got no-where, and they were going about it the right way. Radio stations are fucking hard to get in this country.

Please excuse my french webby


Posted by 00soups00 on Jan-07-2004 21:24:

Dunno

its all a bit disappointing, especially considering
online radio stations are good for some, but not really
good enough to cut it for australians. most people just
dont have the connection to listen in.

i think its definately possible, i mean we have people
like Luke Chable, Mark James, Ivan Gough, etc etc. surely
someone of their expertise and popularity must float around
here somewhere. im dead set keen on doing whatever it takes
however i just have no idea what that exactly is


it is something this country needs. no doubt about it.
because all those uneducated people out there think that
trance is the dance shit they play on nova. these people
need some education and us fans need some real music.
and real live mixes on the radio.

keep the feedback coming, hopefully smoeone may see something.


Posted by webmeister on Jan-07-2004 22:22:

The amount of cash required to get this up and running would be enormous! Are we talking about a national radio station, or localised in one or a few capital cities? In Sydney, there's only one more licence available (the radio spectrum is already 99% full), and DMG paid $150 million a couple of years back for the penultimate remaining licence to set up Nova969.

I don't know if the market is out there for a 100% dance station, or if so it would need to focus mainly on breaks and house, as they are the largest market segments....

Though if this does get off the ground, I would like to get involved


Posted by Paulie on Jan-07-2004 22:55:

Obviously no one heard me ripping it up live last nite from the slums of glen Iris

Always the trend setter i dropped a few unknowns in from our own ta dave begic, worked a fucking treat i must say


Posted by fzrr on Jan-07-2004 23:12:

I know a guy up here in Brisbane that used to broadcast all his trance music in Winamp out onto the airwaves around the FM102 frequency somewhere. Used to send the signal out of Mt Gravatt and you could pick it up for about 7 or 8km in any direction.

Ahh the good old days...its only a matter of time before internet radio starts to do pirate broadcasts on FM stations.


Posted by mikey79 on Jan-07-2004 23:39:

Interesting thread - have been wanting a station back in Sydney ever since the "glory days" of Sydney radio died back in mid 2000...

The best point for me would have been around end of 98 and all thru 99 when New Wave (99.3 FM or later known as Dance FM) was on the air... They were running on a community licence and were full time - and due to their position in the northern area of Sydney (high up) you could get a decent reception across most parts of Sydney - except in far south or west... And at that time also Wild FM would come on for a month at a time (altho 99.3 was leagues ahead!)... I could only see it getting better from there! Esp with the FT licence handout coming up... But we all know what happened with that - and right now it's probably at the worst point it's ever been at from a dance / electronic / trance POV...

I guess there are a couple of decent shows on at diff times of the week on diff stations, but it's a matter of knowing when and where to tune in... Not just as simple as tuning to one frequency and that's it... And definitely not nearly enough of them on the air!

Maybe we could start a thread or site to collect info about all these various shows for people to tune into? But anyway, that's a side issue...


In terms of the actual station, I think it definitely needs to be conventional (ie. not Net stream based)... It needs to be something for the car, for where ever you are NOT just when you're in front of the PC... And I think it could be quite a lot cheaper this way - seeing as there wouldn't be the costs for buying large amounts of bandwidth, etc...

I understand and agree with what Matt P says about this sort of station not being commercially viable but would that really be an issue? We're not really talking about making $$$ here just to serve the trance community out there right? I guess that what Matt P was saying is more along the lines of "don't expect to get any companies willing to pour lots of money into this" cos they ain't going to get much back!

Interesting what he says about digital radio too, but that is still well in the future somewhere too... That would be awesome if we could get the interest of major labels like MOS to start their own or affiliate with existing radio stations...


But anyway, back to reality! I think that there should be one station setup in both Sydney + Melbourne under a community licence... Melbourne should be fine with only one station to cover the whole city cos it's a rather flat city (geographically ) + from the past when I was there I remember being able to listen to Kiss, etc almost anywhere you were... Someone correct me if I'm wrong (I'm from Sydney)...

With Sydney I think we'd need to take the lead of 99.3 and start up somewhere on the north shore which would cover the majority of Sydney but not all (as mentioned above)...


Now for the questions - how easy is it to get a community licence? What is the process? What are the restrictions?

How many people would be interested in actively helping out with this? DJ'n, technically, behind the scenes etc...

What would the cost be to start up? Transmitting gear, studio hire, etc...


We'd have to think of how to get money flowing into the station... (Not for profit but just to keep the thing running)...


As per Wild, etc we could start a membership where people themselves pay a yearly fee to be part of and help the station survive ($50 each or something)...

Can there be ads on community stations? I remember hearing lots of club based ads on Wild etc so there's $$$ there too... And then of course there's the eventual CD launches and all sorts of other ways of getting the cash coming in to keep the place alive...


I believe Wild was making so much money that this was a major part in why they didn't get the licence in the end, because they weren't really a community station anymore but turning into a large commercial station that wasn't in the criteria of what the ABA was looking to hand out the FT licences to...

The problem with these stations was that they weren't interested in keeping it non-profit and "just for the love"... Their main goal was to become a massive commercial success and in the end that may be what killed them?

I think that as long as the vision is kept simple and small then we will have no problem...


So, it's all possible - it's all VERY possible Basically quite a large untapped market out there in both cities I believe... Just a matter of someone taking the lead, getting it started, getting the necessary volunteers and then getting the word out, becos the only way this will survive is with a good amount of interest from the public...


Tell me people... Am I tripping? Or is this is all just there waiting to be done?

I really can't see why this can't be done... It's just a matter of the commitment + passion to making it succeed is it not?


Posted by muli on Jan-08-2004 00:05:

Dance music is on the sydney airwaves.

FBI anyone tune into that?

6pm - 8pm monday - friday they have sydney DJs doing shows, now its all house & breaks based with some prog when ben korbel and dynamix are on, but i mean its a start.

Then 12 - 3am friday night and i think sat night aswell is Psy trance which is pretty cool.

8pm - 10pm saturdays is inthemix radio show (they had J00f on once )

3am - 7am saturday and sunday morning has prog playing by scott baker and simon bell.

And there are other shows scattered around the place that seem to play some stuff.

Its not trance, but its good for the car when driving around.

Maybe approaching FBI could be a start? they might give a slot to us? who knows!

Maybe Cam can get nova to put an extra dance slot on rather than just the saturday night? I know 96.1 do a dance show (commercial dance ) every week night at 10pm i think it is, maybe nova can follow suit with a real dance show?


Posted by tubby on Jan-08-2004 00:10:

i thought that you could pretty easily get a low-powered transmition licence for community radio, and it was only the high-powered stations that you could get right across sydney that needed these hard to get licences. if that's right, then the idea of setting up somewhere up high, where that low-power signal would go further than it is really supposed to is the way to go.
all these low power stations that used to be around, you'd find the signal coming and going even within the target area, so I never stayed tuned in that long anyway.


Posted by 00soups00 on Jan-08-2004 07:29:

Dunno

unfortunately, it really does seem that everyone here has questions, but no-one has many answers

yes - it is an untapped market, and to be honest, the possibilities
are endless. streams from clubs every weekend, stuff like that.. maybe start to broadcast the big events. we have the means, but i dont think we have the $$$..

is there anyone out there who has been involved in this kind of thing before?????????????????????????????

we need help1!1


Posted by Aesthetic on Jan-08-2004 07:33:

radio 100 presents a smell of trance with dj paulie, underground baby.


Posted by 00soups00 on Jan-08-2004 07:45:

radio 100????


Posted by djway on Jan-08-2004 07:52:

Thinking of clubbing numbers in sydney who listen to the 1 style of music I doubt it'd be viable at all.

Trance and prog in Sydney get about 1000 people to monthly events, excluding hard trance which gets about 700-1000 a week.

So the audience is really small if you want to keep the quality high.

We already have FBi playing a decent whack of prog (about 14 hours a week), and RUSH playing a few hours of trance a week....

Local community stations, which is @ best the kind of license we could get still need sponsers...who'd be willing to sponser us? DMC/Lights and sound/MoS? Why would they both for a max audience of 2000 people in Sydney(And that's all of SYdney).

Cutting down the quailty of music would give more views but even for people like Wild/99.3 it wasn't viable to run a commerical station.

Australia just isn't the place for a full time EDM station.

Sorry guys, it's not going to happen.

Previous experience; I used to work @ the community radio station in the shire; 99.7. My Broadcaster's license has probably lapsed, but I'd be up for re-newing it. Time wise, to run a station, I'm not even going to bother with, especially if it was 24/7.

A nice dream; Australia just isn't the place for a full time EDM station.

--djway


Posted by 00soups00 on Jan-08-2004 08:12:


Posted by Xavier on Jan-08-2004 08:56:

There is a permanent trance station in Australia all you need to do is...



REACH OUT FOR PAULIE! REACHHHHHHHHHHH OUTTTTTTTTTTTTTT


Posted by JulesPLees on Jan-08-2004 11:54:

Kiss was the best thing Melbourne ever had...there needs to be something like that..NOW


Posted by Slade on Jan-08-2004 12:11:

www.protonradio.com


Posted by mikey79 on Jan-08-2004 13:45:

quote:
Originally posted by djway

Thinking of clubbing numbers in sydney who listen to the 1 style of music I doubt it'd be viable at all.

Trance and prog in Sydney get about 1000 people to monthly events, excluding hard trance which gets about 700-1000 a week.

So the audience is really small if you want to keep the quality high.

We already have FBi playing a decent whack of prog (about 14 hours a week), and RUSH playing a few hours of trance a week....

Local community stations, which is @ best the kind of license we could get still need sponsers...who'd be willing to sponser us? DMC/Lights and sound/MoS? Why would they both for a max audience of 2000 people in Sydney(And that's all of SYdney).

Cutting down the quailty of music would give more views but even for people like Wild/99.3 it wasn't viable to run a commerical station.

[...]



djway, I think that you make some good points in the above but I still don't agree with your last comment of "there is no place for a full time EDM station in Oz"...

In terms of numbers I think you do have a point that we would be a bit thin on the ground in terms of the amount of potential listeners - but I have to ask - where do you get your numbers from? Max 2000 listeners? Surely it would have to be more than that in Sydney!

For a show like Rush to be on the air must mean it's worthwhile enough (in terms of people listening) for Nova to spend $$$ on... Surely they wouldn't waste their time on just 2000 listeners?!

Also you must remember there is the fact that trance + all its related genres are definitely growing in popularity locally which is positive...

But well even saying this I do think that maybe it should be looked at that this station should cover a wider variety of music than just trance... What about adding some other forms of electronic music like house, etc... Nothing like hip hop, DnB etc should be added in my opinion but relax the boundaries a little in terms of what is allowed to be played...

This would increase the number of people that would tune in... And maybe that mix of lighter, more commercial music can be played during the days but at night is when the more underground stuff would come on?

I'd love to even have what I have mentioned above... It would be great to be trance 100% but you even just have to look at stations like ID+T in the Netherlands and they have a great show by Armin in ASOT but tune in at other times and they'll have anything from crappy commercial dance music to full blown hardcore!

Variety is what will get as many people interested as possible... Stations like Wild + 99.3 have proven that this formula works and works WELL... It's just waiting to be exploited once again...

And when I use Wild as an example I don't mean we should go right down their path (ie. catering for the 15 year olds that listen to absolute commercial crap) but still at least introduce some kind of variety...


As for your comments on the fact that Wild + 99.3 have proven this to not be viable - what do you base that on? I think 99.3 would have definitely been the worse off of the 2 but even they would have survived as a full time station (they did for pretty much 2 years FT, if not more under their community licence)... As for Wild I can 100% guarantee you they would have survived... And not merely survived, they would have prospered big time... All that stood in the way of these 2 stations were the f'n ABA!


As for using FBI as an example of something else that's out there... I really don't know about that one... The station has been out over 6 months now + each time I have tuned in I hear some "experimental electronica" crap! Actually one Sat Night I did get the psy-trance which was pretty damn cool... But what about the rest of the time?

And I'm sure people do listen to it but it is definitely not anywhere close to what my vision of a FT dance radio station would be like... I read they have a policy of playing 50/50 Oz music to international or maybe the ratio is even more skewed towards the Oz side?

Now I know we are all from Oz here, but I think this is their #1 failure! I don't know if this promise is what got them their licence? Now it's a good thing to support local talent, and there is definitely talent here but nowhere near enough to fulfill a 50/50 ratio against international talent... I have no idea what audience they want to capture with the majority of what they play?


So, anyway... Once again I am still pushing the "if there is a will then there is a way" view... We just need someone to step up + lead the way...

And sure there'll need to be $$$ to startup and such but that is the risk that is to be taken I guess... How do all these other stations start up? I'm sure there were people risking a bit in each situation... You can get no gains without taking risks...


Also, as for sponsors I'm sure that there will be a large amount of people that would be able to take on that role... Don't you remember Wild, etc? They were filled with club ads, and also DJ equipment etc... Not exactly setting the world alight but it would pay the bills!


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