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-- Need to send out FOUR THOUSAND letters...

Need to send out FOUR THOUSAND letters...

I need to send out four thousand letters as part of an advertising campaign. Any suggestions for a cost-effective way of doing this? Where can i buy 4,000 envelopes? How about the stamps?

Do you have a laser printer?

edit: nevermind, apparantly Canada Post doesn't offer e-postage/e-stamps

You should make a game out of it.

See how many envelopes you can lick in an hour, then try to beat it.

This is likely for you:

http://www.canadapost.ca/business/o...n/default-e.asp

quote:

Originally posted by MaxTO You should make a game out of it. See how many envelopes you can lick in an hour, then try to beat it.

quote:

Originally posted by ShadoWolf Do you have a laser printer?

Luckily

quote:

Originally posted by amb_ This is likely for you: http://www.canadapost.ca/business/o...n/default-e.asp

Thanks! Seems a little pricy though... 36c/ea?

Go to Staples Business Depot and buy the envelopes in bulk. I think they sell them in packs of 500 or 1000, and it's not too expensive. Also, get some blank labels there so you can print the addresses and stick em on the envelopes.
And if you don't wanna lick the envelopes (which I don't think you do!), either buy the ones that are already sticky (which will cost a bit more)...or buy a few bottles of envelope sealer (note: applying the sealer stuff will kill your wrists after about 500 envelopes lol...trust me).
The main cost, of course, will be the stamps.

Good luck!




Katie

quote:

Originally posted by MaxTO You should make a game out of it. See how many envelopes you can lick in an hour, then try to beat it.

Principle Skinner: Oh, licking envelopes can be fun! All you have to do is make a game of it.

Bart: What kind of game?

Principle Skinner: Well, for example, you could see how many you can lick in an hour, then try to break that record.

Bart: Sounds like a pretty crappy game to me.

Principle Skinner : Yes, well... Get started.

Do what George Costenza did

Oh man 4,000 sucks to be you!

amb knows his shit..


they will not laser/insert the mail pieces for you, they will MAIL the mail for you..


meaning 36 cents each.. as upposed to 50 cents postal rate..

your best bet is to find a small provider to do your document printing.. as for your envelopes call up a manufacturer (lithoweb/IBM/direct stream)


check your mastercard/visa/bank/other envelopes when they come in.. they should have a little code or something on them that says who makes the envelopes..

if all else fails.. STAPLES!

Sounds like this is gonna cost me around $1.00/package. That is: business name / address from mailing list provider, envelope, letter, business card, stamp and the labor to put it all together. Of the 4,000 companies i need to reach, i have fax numbers for 1,200. Those only cost me about 8.5c/ea. That being said, i went ahead and broadcasted 1,200 faxes for only around $100. That leaves me with another 2,800 companies, which unfortunately, is gonna cost me $2,800. Dammit, if only more companies would publish their fax numbers, i could literally get the job done for TEN TIMES cheaper!

Faxed advertisements get thrown in the trash anyway almost immediately, I've found.

quote:

Originally posted by VERTiG0 Faxed advertisements get thrown in the trash anyway almost immediately, I've found.

its true, we disregard almost by default any fax advertisments we receive at our office.

quote:

Originally posted by Jem_hadar its true, we disregard almost by default any fax advertisments we receive at our office.

ditto here..

quote:

Originally posted by MaxTO You should make a game out of it. See how many envelopes you can lick in an hour, then try to beat it.

Max you rock man.

quote:

Originally posted by VERTiG0 Faxed advertisements get thrown in the trash anyway almost immediately, I've found.

yep, guaranteed... although I just throw advertising junk mail in the garbage too

Junk mailers know that 49 out of 50 faxes get thrown in the trash - it's the one that doesn't they care about. Since it costs them almost nothing to annoy everybody, why not? (Same methodology applies to spam, except fax junk is usually localized because long-distance dialing costs money).

quote:

Originally posted by DigiNut except fax junk is usually localized because long-distance dialing costs money.

or just get a VOIP service with a local # in whatever area code you wanna hit..

quote:

Originally posted by Playa24_7 Principle Skinner: Oh, licking envelopes can be fun! All you have to do is make a game of it. Bart: What kind of game? Principle Skinner: Well, for example, you could see how many you can lick in an hour, then try to break that record. Bart: Sounds like a pretty crappy game to me. Principle Skinner : Yes, well... Get started.

pwned!!!!

quote:

Originally posted by VERTiG0 Faxed advertisements get thrown in the trash anyway almost immediately, I've found.

Not in my industry. In a nutshell, here's why. My clients are general contractors. General contractors make money by getting sub-contractors (yours truly) to price bits and pieces of each project that they're involved in. Example: drywall, concrete, roof, etc. They then put all of these prices together, throw in their profit on top, and pass the check to their client, often a real estate development firm. Now, in order to get the best price for each piece/trade, each general contractor must get as many prices for each trade as they possibly can. That's where the letters i send out, called introductory letters, come in. When a general contractor needs a price, he opens up the file for a particular trade, and pulls out all intro letters associated with that trade. He then invites as many people as he can to price the job. As a result, how much money a general contractor makes is directly related to their ability to get the best prices. And their ability to do that is determined by the amount of relationships they have with sub-contractors, which in turn is determined by... you guessed it, those faxes i send out. That's why i was contacted by five new potential clients within several hours of sending out the letters.

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