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Amnesty ad condemns waterboarding ...

guardian.co.uk
Amnesty ad condemns waterboarding
April 22 2008

Amnesty International is launching a new ad featuring a hard-hitting torture scene showing simulated "waterboarding" in a campaign to outlaw the controversial interrogation practice.



The ad, created by advertising agency Drugstore, is set to run in cinemas nationwide from May 9 and is being released online this week.

Amnesty's 90-second film, called Stuff of Life, opens in slow motion with stylish shots of crystal-clear water and an upbeat soundtrack in the style of a typical mineral-water TV ad.

However, after lulling viewers the ad transforms into an interrogation room where a man is strapped to a table being subjected to waterboarding. Waterboarding involves first tying detainees to a board face-up and tilted backwards, then pouring water over the face and into breathing passages to simulate drowning.

"For a few seconds our film-makers did this for real, they poured water up the nose and into the mouth of someone who was pinned down with his head tilted back," said Sara McNeice, campaign manager at Amnesty International UK.

"Even for those few seconds it is horrifying to watch. The reality, in a secret prison with no one to stop it, is much, much worse."

The launch of the ad, which Amnesty International has dubbed "the film the CIA doesn't want you to see", follows the publishing of a book called Torture Team, which claims to shed light on interrogation techniques used in places such as Guantanamo Bay.

Author Philippe Sands, a professor of law at University College London, alleges that interrogation techniques developed at Guant�namo were inspired by the extreme exploits of Jack Bauer, played by actor Kiefer Sutherland, in the American TV series 24.

The campaign is part of Amnesty International UK's "unsubscribe" initiative launched in October last year that aims to gather support for human rights in the era of the "war on terror".

Amnesty's ad has been created in conjunction with post-production company DarkFibre Films and visual effects company Prime Focus London.

The cinema campaign will break in 50 Picturehouse cinema screens nationwide from May 9.

http://www.guardian.co.uk/media/200...ing.humanrights

Wow that'd be intense. Well done video.

That is horrifying. I know all torture is, but drowning is one of my worst fears.

I KNOW I have seen something similar on a Japanese game show. Contestants were buried in the sand with their heads facing the ocean while wearing nasal strips. Then the field of hundreds of contestants was narrowed down to dozens as the tide rose and waves of salt water were breaking over their open nasal passages.

I like the background music.

I was reading up water boarding recently because it was a topic discussed with the US Presidential candidate debates. Anyways the CIA doesn't believe in physical torture anymore because it's no effective, with enough physical torture anyone would admit to anything they want you to say, so they practice on psychological torture now. Also, a bunch of CIA agents voluntarily chose to get waterboarded to see how long they would last.. the average time was 14 seconds. When they performed the water boarding torture on one of the Al Queda (sp?) leaders he lasted for almost two minutes I think.

It's a VERY VERY effective torture method.

Oh yeah like this is really gonna stop anybody from continuing to do this. What, is North Korea or the CIA suddenly going allow Amnesty International inspectors into their interrogation rooms?

What a waste

quote:

Originally posted by VERTiG0 Oh yeah like this is really gonna stop anybody from continuing to do this. What, is North Korea or the CIA suddenly going allow Amnesty International inspectors into their interrogation rooms? What a waste

totally agree

quote:

Originally posted by VERTiG0 Oh yeah like this is really gonna stop anybody from continuing to do this. What, is North Korea or the CIA suddenly going allow Amnesty International inspectors into their interrogation rooms? What a waste

Nah man, North Korea and the CIA totally care about the public's opinion of them (especially North Korea).

quote:

Originally posted by VERTiG0 Oh yeah like this is really gonna stop anybody from continuing to do this. What, is North Korea or the CIA suddenly going allow Amnesty International inspectors into their interrogation rooms? What a waste

Damn Straight.

At first, I thought the thread was about banning wakeboarding...

Oops on the misread.