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TranceAddict Forums > Local Scene Info / Discussion / EDM Event Listings > Canada > Canada - Toronto & Southern Ont. > How are Radio Ratings deterrmined?
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Orko
Digital Hippie



Registered: Nov 2002
Location: Toronto, Ontario, Canada
How are Radio Ratings deterrmined?

i was just thinking, with trance radio shows being on at say...2am, 3am, or even 4am...how does the radio station know anybody is even listening?

As far as i know, radio technology does not allow for the transmitter to recieve info on how many listeners are out there...so how does one decide if a show is doing well or not?

Old Post Feb-02-2005 16:31  India
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rabbitjoker
aural sadist



Registered: Aug 2002
Location: Toronto, ON, CANADA

http://www.arbitron.com


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Dark Dirty Tech Tribal. | Hands in air (trance) and feet on the floor (house).

Old Post Feb-02-2005 17:53  Canada
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muzzybear
Berd is the Werd



Registered: Dec 2002
Location: Werd to the Berd

BBM also does phone surveys.


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Old Post Feb-02-2005 17:55  Canada
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Orko
Digital Hippie



Registered: Nov 2002
Location: Toronto, Ontario, Canada

so its really up to a 3rd party to go out and actually physically survey the audience?

Old Post Feb-02-2005 18:51  India
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rabbitjoker
aural sadist



Registered: Aug 2002
Location: Toronto, ON, CANADA

Go look at the portable people meter at the Arbitron site.


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- rabbit.joker [funny¿rabbit] | www.rabbitjoker.com |www.ddtt.org

Dark Dirty Tech Tribal. | Hands in air (trance) and feet on the floor (house).

Old Post Feb-02-2005 19:00  Canada
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StereoPrincess
sassy one-piece



Registered: May 2001
Location: SPFRI

they are watching you...

Old Post Feb-02-2005 19:59  Poland
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TranceAddict Forums > Local Scene Info / Discussion / EDM Event Listings > Canada > Canada - Toronto & Southern Ont. > How are Radio Ratings deterrmined?
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