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TranceAddict Forums > Local Scene Info / Discussion / EDM Event Listings > Canada > Canada - Toronto & Southern Ont. > my kid used to have ideas of their own.... until they took OBAY
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MKpacha
1time4theUnderground



Registered: Jan 2006
Location:
my kid used to have ideas of their own.... until they took OBAY

so ive been seeing these all over town and to be honest, they are driving me up the wall.... thoughts?











Since fake pharmaceutical ads for a drug called "Obay" starting appearing across Ontario (and elsewhere) last week, everyone from street artist Frank Shepard Fairey (aka OBEY) to Scientologists to comedian Maggie Cassella has been fingered as the culprit behind them.

Last Friday, three days after the ads seem to have launched, we traced them, with no small amount of confidence, to a substantially less dramatic source––Colleges Ontario, an advocacy organization representing twenty-four colleges across the province. The organization would neither confirm nor deny their involvement to either Torontoist or, several days later, The Star, but still told us all to wait a few weeks for...something. As far as mysterious ad campaigns go, this one was almost perfect: only breadcrumbs to trace back to the source, a city left to talk about the ad and its message and what it all meant (which, of course, was precisely the point).

But it's finally official: Rob Savage, Colleges Ontario's Director of Communications, called Torontoist moments ago to confirm that Colleges Ontario is indeed behind the ads, and the organization just sent out a press release with information about a media launch event next Monday at (fittingly) Centennial College that promises to reveal "the news behind Obay and its side effects on Ontario’s Post-secondary Education." Torontoist will be there.


source wikipedia OBAY


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Old Post Mar-06-2008 06:25  Ireland
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Halycon
Epicsketch Inc.



Registered: May 2005
Location: underneath the blacklights.....
Re: my kid used to have ideas of their own.... until they took OBAY

quote:
Originally posted by MKpacha
so ive been seeing these all over town and to be honest, they are driving me up the wall.... thoughts?











Since fake pharmaceutical ads for a drug called "Obay" starting appearing across Ontario (and elsewhere) last week, everyone from street artist Frank Shepard Fairey (aka OBEY) to Scientologists to comedian Maggie Cassella has been fingered as the culprit behind them.

Last Friday, three days after the ads seem to have launched, we traced them, with no small amount of confidence, to a substantially less dramatic source––Colleges Ontario, an advocacy organization representing twenty-four colleges across the province. The organization would neither confirm nor deny their involvement to either Torontoist or, several days later, The Star, but still told us all to wait a few weeks for...something. As far as mysterious ad campaigns go, this one was almost perfect: only breadcrumbs to trace back to the source, a city left to talk about the ad and its message and what it all meant (which, of course, was precisely the point).

But it's finally official: Rob Savage, Colleges Ontario's Director of Communications, called Torontoist moments ago to confirm that Colleges Ontario is indeed behind the ads, and the organization just sent out a press release with information about a media launch event next Monday at (fittingly) Centennial College that promises to reveal "the news behind Obay and its side effects on Ontario’s Post-secondary Education." Torontoist will be there.


source wikipedia OBAY


i had to do a double take the first time isaw the ads... then chuckled to myself... and have pretty well ignored them since.


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Old Post Mar-06-2008 10:18  Canada
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Owen M
nightdreamer...



Registered: May 2005
Location: The Hammer (Hamilton, Ontario)/ Calgary Alberta

"from the makers of "WhyBecauseISaidSo"
Amazing!!


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Old Post Mar-06-2008 11:03 
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Cosmic Fur
Debbie Downer



Registered: Jan 2005
Location: Mississauga, Canada

wow, didn't expect TOTAs to jump on the Obay-discussion bandwagon so late in the game.


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Old Post Mar-06-2008 13:23  Canada
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MKpacha
1time4theUnderground



Registered: Jan 2006
Location:

quote:
Originally posted by Cosmic Fur
wow, didn't expect TOTAs to jump on the Obay-discussion bandwagon so late in the game.



I honestly thought it had been up here before, but apparently not, hence my post.


___________________
quote:
Originally posted by SuperJimbo
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Old Post Mar-06-2008 13:25  Ireland
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Skipper
Supreme tranceaddict



Registered: May 2002
Location:

Totally disappointing if it's related to colleges ontario.

Old Post Mar-06-2008 13:49  Canada
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Cosmic Fur
Debbie Downer



Registered: Jan 2005
Location: Mississauga, Canada

It IS related to ontariocolleges.ca. They started the second phase of their campaign this past Monday I think, with a new line of posters saying "Thankfully Obay isn't real"

Edit: here


So no more mystery, which is why I was saying it was late to jump on the discussion wagon now.


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I'm the fear-addicted, danger illustrated.

Old Post Mar-06-2008 14:07  Canada
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preppie chick
c a r p e ' d i e m



Registered: Dec 2004
Location: 41:18:07N 2:05:31E

quote:
Originally posted by Cosmic Fur
It IS related to ontariocolleges.ca. They started the second phase of their campaign this past Monday I think, with a new line of posters saying "Thankfully Obay isn't real"

Edit: here


So no more mystery, which is why I was saying it was late to jump on the discussion wagon now.

i haven't seen any of the new ones yet..


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Old Post Mar-06-2008 15:40  Brazil
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me@t k@tie
dun dun dunnn



Registered: May 2005
Location: Wishes she was in Deutschland. :(

quote:
Originally posted by preppie chick
i haven't seen any of the new ones yet..


They have been out since last week. I see them every day.

Old Post Mar-06-2008 15:41  Canada
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FunkyCrew
Ukranian Import



Registered: Feb 2006
Location: Soul Shakin'

quote:
Originally posted by me@t k@tie
They have been out since last week. I see them every day.


yup saw them on the subway/bus and on the outside of the bus as well


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Old Post Mar-06-2008 16:30  Ukraine
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infinity HiGH
groovin



Registered: Oct 2001
Location: west side T.O

quote:
Originally posted by Skipper
Totally disappointing if it's related to colleges ontario.


Why?

Old Post Mar-06-2008 16:40  Poland
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Owen M
nightdreamer...



Registered: May 2005
Location: The Hammer (Hamilton, Ontario)/ Calgary Alberta

quote:
Originally posted by Cosmic Fur
wow, didn't expect TOTAs to jump on the Obay-discussion bandwagon so late in the game.


Hey!!

I live in Hamilton and have never seen those in the streets. Even if they were around ehre, I've been locked up in my house with an injury for almost 5 weeks and go out maybe lke once a week.


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Old Post Mar-06-2008 17:50 
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TranceAddict Forums > Local Scene Info / Discussion / EDM Event Listings > Canada > Canada - Toronto & Southern Ont. > my kid used to have ideas of their own.... until they took OBAY
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