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The most important thing for me is the song has to have a hook.
A beautiful melody can go a really long way. Depending on the melody, it may be all you need, but those melodies are extremely few and far between. Most great composers would be fortunate to have more than a handful in their lifetime. (I can imagine some people would jump to a particular composer's defense and say they had hundreds of truly memorable melodies which the average person off the street would recognise and it'll be interesting to see which names come up!)
But a song doesn't have to have an awesome melody to have a really catchy hook - something memorable, something new, something which listeners haven't heard before. Something which defines your music as your music, rather than a robot trying to make the "best possible uplifting melodic trance ever" (whatever that is). You have to give listeners something memorable. If you give them something totally new, they'll be much more forgiving of other aspects of the song.
However, even if you're churning out those one-in-a-million melodies every single time, or have extremely catchy hooks, why limit the song's potential and say "well, I've done enough to make up for my lack of interest in certain aspects of production"?
If this is a consistent pattern of feedback, from a wide representative range of listeners, then it's something you will need to pay attention to, if you want your music to reach as many listeners as possible. If it's only a couple of people, get a wider range of opinions.
But in any case, the person who makes the final decision on your sound is you. If I received this feedback, I'd take a moment to consider whether the feedback has some merit, whether I should dedicate a couple of sessions to improving these aspects of production. I may decide it's not worth my time, but I'd at least stop and think about whether it's worthwhile for me.
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