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~C~
Supreme tranceaddict



Registered: Apr 2007
Location: Toronto
Creating A Hit: 8 Hour Challenge - Anyone seen this?

Metro (my work) did a story about these guys from Calgary. They created a video in less than 8 hours to show how easy it is to create a hit top 40 song. My work sent out an email about them today, because since printing the story, their video has gotten a lot of attention. Apparently, the story only ran in the Calgary, Edmonton and Vancouver markets. And since the story ran, their youtube page has more than 360,000 views (less than 1000 when Metro ran the story) And..
• Gene Simmons contacted them to see about signing with his company
• Blackberry wants to sponsor them (Dan uses in the video)
• Multiple interviews on many other medias (Sun, Post Media, etc.)
• They're going to be featured on MuchMusic

Here's the vid. I found it interesting, because it's true, and the same thing can be said about a lot of EDM tracks out there too. If you have the right computer software, and limited knowledge of how to use it, you can call yourself a music producer. lol

http://www.youtube.com/watch?v=5PRKfj_5Oso


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Last edited by ~C~ on Jan-28-2011 at 02:24

Old Post Jan-28-2011 02:04  Canada
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Jayx1
Prime Minister of TOTA



Registered: Feb 2003
Location: The Socialist People's Republic Of Canada

If its that easy why isnt everyone doing it?

because it takes one thing that most people dont have... talent and innovation. Experts can make anything look easy until you actually try it yourself. This song would be ok if it was resung by a better vocalist and re-edited


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quote:
Originally posted by jester
Everything in this country is illegal.

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Last edited by Jayx1 on Jan-28-2011 at 02:44

Old Post Jan-28-2011 02:30  Canada
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~C~
Supreme tranceaddict



Registered: Apr 2007
Location: Toronto

quote:
Originally posted by Jayx1 This song would be ok if it was resung by a better vocalist and re-edited


I agree. There's probably ppl on this forum that could have put together a better sounding top 40 track in 8 hours. I guess the point was to show that it doesn't take much time, preparation, or creativity to create a track like that. It's all the same unoriginal shit in the end.


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Old Post Jan-28-2011 03:12  Canada
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Dr. Z
edm sux



Registered: Sep 2002
Location: Toronto/Waterloo, Canada

This is not exactly news. Though I've seen the vid and it's quite entertaining.

Old Post Jan-28-2011 04:23  Yugoslavia
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Jayx1
Prime Minister of TOTA



Registered: Feb 2003
Location: The Socialist People's Republic Of Canada

quote:
Originally posted by ~C~
I agree. There's probably ppl on this forum that could have put together a better sounding top 40 track in 8 hours. I guess the point was to show that it doesn't take much time, preparation, or creativity to create a track like that. It's all the same unoriginal shit in the end.


disagree.. i bet you could put almost anyone in front of ableton or whatever they were using and they wouldnt have the first clue what to do. Also you need to know what plugins to get, how to use them. Which of the thousands of sounds to use and where, then how to filter and effects them. Then you need to know how to write lyrics. Do the proper arrangement. Vocals, mastering. Not to mention the actual raw talent which is immeasurable.

Anything is easy if you know how to do it. I challenge anyone here to do what they just did. And what they did wasnt even that good but it still takes a lot of know how.

Sure life is better since the virtual world in the fact that you dont need a different machine for each sound (making it cheaper). But please dont tell me that just anyone can make a hit record.


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quote:
Originally posted by jester
Everything in this country is illegal.

"Socialism is a philosophy of failure, the creed of ignorance, and the gospel of envy, its inherent virtue is the equal sharing of misery…" Winston Churchill

‎"If you have ten thousand regulations you destroy all respect for the law" - Winston Churchill

Old Post Jan-28-2011 06:13  Canada
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geroin
Supreme tranceaddict



Registered: Nov 2003
Location:

quote:
Originally posted by Jayx1
what they did wasnt even that good but it still takes a lot of know how.


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Old Post Jan-28-2011 06:27  Russia
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ChemEnhanced
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Registered: Mar 2005
Location: Milton, ON Canada

I agree it does take a lot of knowledge to do what they did but the knowledge is more about computers then it is about music.

Its much easier to produce a track nowadays and it doesn't take nearly as much time to sit down and produce something that the masses will eat up.


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Last edited by Moral Hazard on Apr-26-2011 at 07:48

Old Post Jan-28-2011 13:23  Canada
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Jayx1
Prime Minister of TOTA



Registered: Feb 2003
Location: The Socialist People's Republic Of Canada

quote:
Originally posted by ChemEnhanced
I agree it does take a lot of knowledge to do what they did but the knowledge is more about computers then it is about music.

Its much easier to produce a track nowadays and it doesn't take nearly as much time to sit down and produce something that the masses will eat up.


thats like saying if you know everything you need to know about a guitar you can be a rock star. But yet most people who know how to play a guitar never become one.


___________________
quote:
Originally posted by jester
Everything in this country is illegal.

"Socialism is a philosophy of failure, the creed of ignorance, and the gospel of envy, its inherent virtue is the equal sharing of misery…" Winston Churchill

‎"If you have ten thousand regulations you destroy all respect for the law" - Winston Churchill

Old Post Jan-28-2011 13:26  Canada
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geroin
Supreme tranceaddict



Registered: Nov 2003
Location:

quote:
Originally posted by ChemEnhanced
I agree it does take a lot of knowledge to do what they did but the knowledge is more about computers then it is about music.

Its much easier to produce a track nowadays and it doesn't take nearly as much time to sit down and produce something that the masses will eat up.


while there is a huge technical aspect to it you still need to understand chord progression, musical layering and at least some ear/talent to make it sound somewhat good. Most successful producers have some sort of musical background, be it playing in a band before or having some music work done that was unrelated to edm prior to.


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Old Post Jan-28-2011 15:07  Russia
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GGM
Supreme houseaddict



Registered: Sep 2010
Location:

Don't take it too seriously guys it's just a vid 2 stoners made saying hey you don't have to be an Einstein of music to bust a top 40 track. It's something everyone already knows but they took it a step further and made a video about it...

Old Post Jan-28-2011 15:28  Canada
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ChemEnhanced
ƒ¶ƒåƒÓƒÛƒnƒéƒßƒåƒnƒÚƒÕƒÞƒ



Registered: Mar 2005
Location: Milton, ON Canada

quote:
Originally posted by geroin
while there is a huge technical aspect to it you still need to understand chord progression, musical layering and at least some ear/talent to make it sound somewhat good. Most successful producers have some sort of musical background, be it playing in a band before or having some music work done that was unrelated to edm prior to.


Oh I don't disagree that you need to have an understanding of music to be able to produce any type of music but the technology has allowed people with less understanding of music to produce tracks that the masses will eat up.

I agree that successful producers have to have some sort of musical background but there are a ton of one hit wonder producers who make a very short and lucrative career without having the same type of musical knowledge.


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quote:
Scott has been introduced to the rave scene, and Ecstasy, by Craig. The two of them go out on the weekends, with some of Craigs friends, and stay up all night, dancing in a drug-fueled trance.


Last edited by Moral Hazard on Apr-26-2011 at 07:48

Old Post Jan-28-2011 15:36  Canada
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knacker
Supreme tranceaddict



Registered: May 2006
Location: Tor.ont.o..

of course the song is crap (that's the point), and I could name MANY local producers that could do the same in less than 8 hours BUT at least they are writing and singing their own parts..

It's shocking how many newer EDM 'producers' (and I use that term very loosely) simply buy and download some or all of their parts, make a collage of them, and claim they 'produced' it.. such a load of bullshit.

Old Post Jan-28-2011 15:48  Canada
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