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To further that... it might shock the hell out of some of the "CD" crowd to find that most of the worlds remaining vinyl manufacturing plants are currently SLAMMED with business.
A downturn in vinyl? well no not really... just a downturn in dance music that we have come to know it as. One has to remember that plants like United Records in Nashville almost exclusively keeps their doors open pressing 10" punk records, everything else for them afterwards is gravy and by all means they are welcome to it along with any other plant that keeps its doors open and provides the best prices they can to small labels like Black Tiger.
The problem here that people seem to keep forgetting is that since the dawn of "Djing" the vinyl record has been and always will be the acid test in terms of establishing commitment to a track or an artist by a record label - who financially backs the manufacturing of a record, promotions for it etc etc, as well as the end all and most important test - a DJ in a store picking it up and buying it or not.
When one removes that "acid test", promo material on CD-R, stolen download or beatport (totally played out catalog by the way... hey, yoou get what you pay for... commercial crap tracks from the EU) purchased music effectively leads to "weaker" or "poor" taste being developed by the person buying the music. Why? Well, it's really easy to blow 30 bucks on 10 tracks that are "so so" and not really think about it. You will find yourself playing just about anything with a beat so long as it's not total garbage.... Meanwhile, vinyl DJs are still out there in force being serviced by great, but otherwise compeltely unknown labels from artists you have never heard of and getting the wickedest matieral currently available, but only available on vinyl - and for that exclusivity factor, vinyl DJs have always been willing to pay for it while spending their money wisely. this is the big difference here!
If that "beatport track" is so kick ass, then why isn't it on 12"? Maybe because its not worth that kind of investment after the label putting it out has effectively alienated itself from the vinyl buyers out there with a string of major disappointments? This is exactly that happened to hooj choons, and almost took out other labels like Nukleuz, totally destroyed distributors like Prime and chains like Groovetech. Shitty music buyers tying to play it ultra-safe with their releases for sale or distribution basically leads to pissed of vinyl DJs and pooof... there goes your label. Still, it was the labels and artists out there who fell asleep at the wheel and played things way to conservatively in terms of productions and zigging when they should have zagged.
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DJ Lithium
Black Tiger Recordings | NKME Ltd.
www.djlithium.com | www.blacktigerrecordings.com
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