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| quote: | Originally posted by SYSTEM-J
By making a... side-scrolling shooter out of it? |
No, by buying license to popular comic book/movie/television show, hire lowest bidder to make crappy game, and market the game purely to ignorant parents of children weaned on the comic book/movie/television show, banking on its notoreity to sell their piece of shit games.
Oakenfold does the same thing, only instead of licensing, he shacks up with established celebrities/musicians (ie: Brittney Murphy, The Doors) for drab, mediocre remix efforts/collaborations, using the publicity of the partnership to sell the track.
Now Tiesto is doing it too, recognizing that they aren't quite as interesting or talented to have any kind of staying power in the industry by themselves, so they piggyback their careers on the backs of others for cheap, aimless press.
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