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TranceAddict Forums > DJing / Production / Promotion > Production Studio > Bonzai closing down trance labels
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Teezdalien
Supreme tranceaddict



Registered: Jul 2007
Location: Melbourne, Australia

quote:
Originally posted by Prototrance
This sounds a bit odd. I just signed a collab and a solo project to Bonzai, admittedly neither of them are 'trance' as defined by the ASOT / TATW shows etc but they both have trancy elements as well as a bit of prog and tech. The contract for the collab (which is the most trance of the lot) has an option for us to send our next three masters to Bonzai first, wouldn't expect to see this if they are moving away from the trance sound.

Not saying you're wrong though


Does sound strange considering that Bonzai have just taken the rights for Platipus' back catalog.

Old Post Jun-25-2010 00:45  Australia
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MSZ
godspeed



Registered: Jun 2005
Location: kill me

maybe you should wait for official word, instead of some dudes supposed email. its better that way.

Old Post Jun-25-2010 02:08  Canada
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mfitterer1
Supreme tranceaddict



Registered: Jul 2008
Location: Oregon

OP do you mind posting the entire email?

Old Post Jun-25-2010 07:25  United States
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Storyteller
Supreme tracneaddict



Registered: Feb 2005
Location: The Netherlands

quote:
Originally posted by 19503
the day of the labels are gone people, u just need to realize it. their function is no more needed in the industry. time to move on.


I disagree. There are plenty opportunities out there for labels. Problem is these things would require them to change their business model, which is way out of the comfort zone of just about any label.

Maybe Lolo could jump in to clear up some things said in this thread? :-)


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quote:
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Old Post Jun-25-2010 07:27  Netherlands
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music2dance2
Supreme tranceaddict



Registered: Jul 2001
Location: U.K.

quote:
Originally posted by Storyteller
I disagree. There are plenty opportunities out there for labels. Problem is these things would require them to change their business model, which is way out of the comfort zone of just about any label.

Maybe Lolo could jump in to clear up some things said in this thread? :-)


Totally agree about opportunities for labels. There are many successful labels operating right now and new ones just starting with promise. As you say its time to change the way they work, conventional ways wont cut it entirely now.

Also yes if lolo or someone could clarify that would be good regarding bonzai.

Old Post Jun-25-2010 09:43  United Kingdom
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music2dance2
Supreme tranceaddict



Registered: Jul 2001
Location: U.K.

quote:
Originally posted by 19503
beatport, audiojelly, iTunes, spotify, youtube, soundcloud, myspace, tunecore, etc etc etc. theres thousands of ways to promote yourself today. and basically if u are a little webdesign-interested u could set up your own website with paypal. then ud get money directly without any middleparts stealing from you. and best of all, u can combine all of these without stepping on anyones toes or break any contracts. fuck labels imo, set up your own for your own music.


Agreed. Many producers now have used this method to great success. Its there to be used so use it. Riva starr is massive now who use the web to his advantage.

It even explains so in his biog http://www.myspace.com/rivastarr

Old Post Jun-25-2010 09:45  United Kingdom
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Richard Butler
Supreme tranceaddict



Registered: Apr 2009
Location: London

There will always be labels. I don't have time to dedicate to self promotion, I already don't have enough hours in the day!

I have no problem with a label taking a cut, it is not stealing, it is about working together for a common aim, and everyone in the chain needs to eat.

Bonzai took far too many lame standard genegric trance tracks - such works will make little impact on the public as they've heard it all before.


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Old Post Jun-25-2010 11:02  United Kingdom
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-FSP-
Supreme tranceaddict



Registered: Aug 2008
Location:

I think what they're mostly going to do is focus on less releases, not cut ALL trance labels, but they will cut labels. That's what they said on their facebook.

"Less Quantity, More Quality...at least that is if your into the new sound we have been releasing on some labels since autumn 2k9. As a direct result of these changes several labels will go into non-active mode after summer. More news on that in a couple of months. - (Fly)"

Old Post Jun-25-2010 11:31  United States
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Stephen Wiley
Supreme tranceaddict



Registered: Apr 2004
Location:

Talked to Marnik, the owner of Bonzai, so here is some clarity. They are not completely doing away with Trance but they are going to become EXTREMELY selective in what they release. Basically they're going from quantity to quality. Only 3 Bonzai owned labels will remain active with a focus on Progressive Trance....Subtraxx, Camouflage & Nemesis...

Bonzai focus is turning to deep progressive, mini tech, tech house, deep techno and real progressive house.

Hope this helps clear up any questions or speculations.

For more info read the Bonzai Facebook.

http://www.facebook.com/pages/B...sic/31644684974


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For more information, please visit www.myspace.com/olympikrecords

Last edited by Stephen Wiley on Jun-25-2010 at 17:21

Old Post Jun-25-2010 17:14  United States
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kitphillips
is actually a guy.



Registered: May 2006
Location: Sydney, Australia

I don't think theres a place for BIG labels any more in the scene. There will always be a place for labels whose signings are a stamp of quality rather than way to get on beatport. Labels who actually have a distinctive sound and are selective in their signings.


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Old Post Jun-25-2010 17:34  Australia
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cryophonik
Boom shanka



Registered: Jan 2008
Location: Elk Grove, CA USA

Has anybody seen a list of the labels that are being shut down? I'm just curious because we have a track expected to be released by them any day now. I see on their FB page that releases already signed won't be affected, but I'd still like to know if we're on a doomed label.


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Old Post Jun-25-2010 17:42  United States
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Stephen Wiley
Supreme tranceaddict



Registered: Apr 2004
Location:

If it does go belly up - I can release it myself through Bonzai, so just let me know. I'm pretty sure if the release has been submitted via the Bonzai upload tool then you're good to go, but I'll get some clarity for you when the owner returns.


___________________
Please send your demos to [email protected]
For more information, please visit www.myspace.com/olympikrecords

Old Post Jun-25-2010 17:48  United States
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