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TranceAddict Forums > Local Scene Info / Discussion / EDM Event Listings > USA > USA - New York > How much do top DJs like Tiesto, Paul Van Dyk make
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Redeye
Call a Cab!



Registered: Nov 2000
Location: somewhere between here and there

quote:
Originally posted by push01
Actually it doesnt matter how many people the club holds; what matters is the number of people WHO GO THRU THE DOOR. Twilo used to hold 3000 people but on a few of the PvD nights about 8000 people went thru the door according to the owner. He spun from 2-9 or so but people came in at around 11pm but there is a constant flux of people going in and out on these huge nights; some people are coming at 1; others at 3 or at 6 in the am, while people are leaving as well so YES u can have many more people coming thru the door than the capacity of the venue.


8,000 according to the owner. hmm, if there is one person I trust less than the promoters its the numbers the owner tells you. In my 5 years at Avalon, we did over 100 theme nights and had over 75 guest djs, the only time they ever made oney on the guest dj night was if the guy came for less than 20G's. Then the profit was around $1,000. They made about $5,000 for Nick Warren, about $7,500 for Dave Seaman, and lost about $15,000 when Sasha and Oaky came. The next time Oaky came they lost $30,000 because it was raining and no onme came. The profit margin for big name djs, if there is a profit, is very small. You dont bring in guest djs to make the profit usually anyways, you do it when your other nights are struggling and you are trying to make a name for yourself.

Now, I assume that you all wonder how Glow does it, well its actually very easy. A) Glow only brings djs that are playing somewhere else in the US that weekend, so that they dont pay airfare costs from Europe. That saves tons of money. B) they get sponsors such as beer companies and Red Bull to pay for the djs so that Glow doesnt have to fork over a dime. C) Their expenses are extremely low since the whole sound system is run by 1 amp in the back room. D) The club doesnt own the soundsystem so they dont have to pay anyone to run it or tweak it, the DJ owns the system and the booth so whatever costs there are to fix it the dj, not the club, incur them. Glow is a great product for showing how you can make something out of nothing. They have great marketing and great word of mouth. Plus, for those that dont know, Glow has 3 floors and holds about 3,500 people. So, its not like they only have the 350 people on the 1st floor for the DJ, they also have the latin lounge and the hip hop lounges that both get PACKED. That place is doing it right, they bring who they want to bring, and they listen when people tell them to bring certain djs. Who else would bring Marco V???? (Dont mention ARC because Bindra wasnt the one who got him)

Old Post Oct-27-2002 17:11  United States
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amdmaxx
Respekt



Registered: Feb 2002
Location: NJ

LOL... that is what they were telling u!!!
Why in the world would u bring someone and loose $30,000? answer that to me.... and ON REGULAR BASIS!!!!!
And about red bull and glow.... Roxy can get red bull sponsor the DJ as well, cant they?
Ian, give it up... Owners of Roxy, SF, Exit and Arc are swimming in money and not loosing $30,00 a night on regular basis...
JP made around $200,000 - $300,000 just last nite on SF theme nite.. And he is just a DJ...



quote:
Originally posted by Redeye
8,000 according to the owner. hmm, if there is one person I trust less than the promoters its the numbers the owner tells you. In my 5 years at Avalon, we did over 100 theme nights and had over 75 guest djs, the only time they ever made oney on the guest dj night was if the guy came for less than 20G's. Then the profit was around $1,000. They made about $5,000 for Nick Warren, about $7,500 for Dave Seaman, and lost about $15,000 when Sasha and Oaky came. The next time Oaky came they lost $30,000 because it was raining and no onme came. The profit margin for big name djs, if there is a profit, is very small. You dont bring in guest djs to make the profit usually anyways, you do it when your other nights are struggling and you are trying to make a name for yourself.

Old Post Oct-28-2002 00:09  Russia
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Redeye
Call a Cab!



Registered: Nov 2000
Location: somewhere between here and there

quote:
Originally posted by amdmaxx
LOL... that is what they were telling u!!!
Why in the world would u bring someone and loose $30,000? answer that to me.... and ON REGULAR BASIS!!!!!
And about red bull and glow.... Roxy can get red bull sponsor the DJ as well, cant they?
Ian, give it up... Owners of Roxy, SF, Exit and Arc are swimming in money and not loosing $30,00 a night on regular basis...
JP made around $200,000 - $300,000 just last nite on SF theme nite.. And he is just a DJ...


Art, its just not worth explaining it to you anymore, because you are choosing to only see it from the patrons point of view. You have never done the books for a club, nor done any sort of club promotion, dj booking, party management, etc... so basically you are just sputtering what you assume to be the norm. Yes, the club owners are swimming in money, but NOT because they bring big name djs in on a regular basis. Also, if you honestly think that JP brings $300,000 profit per night then you have to be the biggest smacked ass on earth. That means that just off jp saturdays Cracktory makes about 15 million in profit per year. Now, im not saying they dont make money with JP, but come on now Art, I know you are smarter than to listen to what they tell you and you are also smart enough to realize that if a club is pulling in 15 million in profit off 1 guy dont you think he would ask for more money?????

Old Post Oct-28-2002 00:20  United States
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lil lizzy
Senior tranceaddict



Registered: Jun 2002
Location: new york city=)

4th floor and the basement were not empty for PVD bc i was on the 4th floor half the night


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Old Post Oct-28-2002 02:43  United States
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Twilogoddess
Old School Veteran



Registered: Jan 2001
Location: Manhattan

quote:
Originally posted by push01
Actually it doesnt matter how many people the club holds; what matters is the number of people WHO GO THRU THE DOOR. Twilo used to hold 3000 people but on a few of the PvD nights about 8000 people went thru the door according to the owner. He spun from 2-9 or so but people came in at around 11pm but there is a constant flux of people going in and out on these huge nights; some people are coming at 1; others at 3 or at 6 in the am, while people are leaving as well so YES u can have many more people coming thru the door than the capacity of the venue.

Correct. Twilo rarely shut their doors even when they were full beyond capacity. Why? Because they know if its get too packed and hot people will buy more water or leave.
The overhead for bringing a DJ (flight & hotel) is high but the door ($40-60) satisfies that expense. Comps are scarce for PVD. If the club lost money on bringing the superstars they wouldn't do it. It's not logical. The club owners main goal is to make money not make us happy. They are not bringing amazing talent knowing they are gonna lose money. It just doesn't make sense.
When Factory has a no name $750 DJ on Friday and only 200 people show up. Thats a LOSS.

"you do it when your other nights are struggling and you are trying to make a name for yourself" The people who are going to PVD aren't regulars at Roxy. Yes you establish recognition based on your lineup but that doesn't make people go on a weekly basis when you have no name DJ's playing. People went to Twilo every week because they had good lineup NOT because Carl Cox played the month before.

Last edited by Twilogoddess on Oct-28-2002 at 21:42

Old Post Oct-28-2002 16:32  Israel
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DJ A.i
Oooo that dirty electro!



Registered: May 2001
Location: Jersey City, NJ

LOL.. i laughed at the comment that tiesto makes 35,000 a night and also at carl cox makeing 200,000 a night.. lol.. well, to answer some questions.... paul oakenfold is in the guiness book of world records for highest payed DJ @ 15,000 a night. ... it was from couple years ago so he probably makes a bit more then that now. but no way in hell does carl cox make 200 G's in one night.... im hopeing that i read that post wrong =)

Old Post Oct-29-2002 04:12  South Korea
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amdmaxx
Respekt



Registered: Feb 2002
Location: NJ

FACT: PVD made $60,000 for a 6 hour set in SoundFactory this year...
Your guiness book of records dates back to 18xx and not 19xx..


quote:
Originally posted by DJ A.i
LOL.. i laughed at the comment that tiesto makes 35,000 a night and also at carl cox makeing 200,000 a night.. lol.. well, to answer some questions.... paul oakenfold is in the guiness book of world records for highest payed DJ @ 15,000 a night. ... it was from couple years ago so he probably makes a bit more then that now. but no way in hell does carl cox make 200 G's in one night.... im hopeing that i read that post wrong =)

Old Post Oct-29-2002 05:47  Russia
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Taub
Way Out East



Registered: Apr 2001
Location: nyc

quote:
Originally posted by amdmaxx
FACT: PVD made $60,000 for a 6 hour set in SoundFactory this year...
Your guiness book of records dates back to 18xx and not 19xx..


yup, his guiness book of records dates are running on russian time

Old Post Oct-29-2002 05:55  India
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Choobak
i need my funk



Registered: Apr 2002
Location: NYC

Ok.. hold on... I've been thinking about this for a bit.

Now if a club makes money on a regular night (which it should), would it be safe to assume that Roxy makes money on one of its regular Sexy Friday parties or whatever?

Because if this is the case, I think it follows that the club should make money on a guest DJ night too. Consider that the friday night Roxy party is an 18 and over event so bar profits for this party would be similar to the ones for a guest DJ party. Consider also that at a Sexy Friday party admission is cheaper, less people come, and less people pay due to Roxy cards and comps and what not. So door profits are significantly lower than what would be made during a guest DJ night.

Alright, now at a guest DJ night there's a need for more security/promoters and the extra expenses of the DJ and his salary. Now, since bar profits stay the same for these parties (hell, they might even be higher at the guest DJ party due to the extra people) the increased profit from the higher door prices of the party only need to cover the price of the guest DJ and his expenses and the cost of extra security/promoters. Now I've never run books for a club but I think this is completely possible...

I'm just gonna make up some numbers now so don't blow up on me... Let's say on a regular night the club has 2500 people over the course of the night... and let's say on average 1/4 is paying full price so that's 625 people paying $25 or $15625...

Now on a Guest night, let's say 5000 people come to the club of which half are paying the full price of $40. That's $100000 or $84375 more in door receipts than what the club would make on a regular night...

According to your earlier numbers that would be enough to cover PvD ($50000) and the extra employee money ($20000) and still leave $14375...

Alright.. hehe.. so I pulled those numbers out of my ass and i'm making assumptions but I think this holds some relevance...


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Old Post Oct-29-2002 09:04  Switzerland
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tatgirl
The Oracle



Registered: Jul 2001
Location: Washington DC

I dunno if this has anything to do with anything, but I met an owner of Godskitchen UK very recently, and he was telling me that their club loses money, week after week. The only event that makes money is their summer festival, Global Gathering,. He said this is common among most promoters- their money maker is the summer festival.
Makes u wonder how they survive- it can't be on cd sales alone.

Old Post Oct-29-2002 17:39  United States
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TranceAddict Forums > Local Scene Info / Discussion / EDM Event Listings > USA > USA - New York > How much do top DJs like Tiesto, Paul Van Dyk make
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