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| quote: | Originally posted by ImmortalTechniq
I read the replies and as i dug deeper into the threads i realized where our problem truly lies. This problem has nothing to do with longer hours or a big enough venue.
The fact of the matter is that Trance as a genre is not nearly big enough here as it is in toronto. Thus, it is not economically wise for promoters and club owners to continually host local talent, relatively unkown dj's, or underground acts. We only get the bigger names once in a while because they are the most profitable.
What we need to do, as a community of "trance addicts",is not to dwell on the impossible task of getting city hall to approve longer hours, or beg the big names to come here more often. What we need to do is promote TRANCE and HOUSE as respective genre's, not promote individual nights or dj's.
Some of you might be startled at what i just said "not promote individual nights or dj's". But its true. Without a solid foundation we cannot build upon it. Trance must be played on more radio stations, more TV channels; it must be talked about more on sites just like this, and it must be brought forth to newer faces and greater audiences. Only after this can we expect packed nights at plush and longer hours.
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Yes. I agree,but, how do you promote trance as a genre, when you got nowhere to go hear it? That's why you have to start by promoting individual nights, get the word out and start a consistent trance night in a well known club.
First step. Let's not mention Plush again, cause obviously we are comparing venues to that of Plush, but that's not gonna happen... to get Plush playing trance regularly, NO WAY.
Start out small, individual nights, smaller venues, local DJ's.
Inevitably you'll get your followers of those individual nights then it's time to move onto the bigger venues, as long as you individual nights are successful enough so hat you're not going into a new venue from scratch and no one's heard of your parties.
When you've got the proper venue to host a night, then you can start bringing in DJ's from other places, the following should be strong enough at this point where you're not marketing to certain people anymore just because it's a big name DJ in town.
All in all, you're still looking at possibly a good 2 years before a good consistent Trance night gets recognition in this town. All depending of course, but realistically, if you wanna please the trance masses, you gotta put in your time.
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