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| quote: | Originally posted by DigiNut
Again, where's your evidence for this claim? Your assumption seems to be predicated on some sort of loyalty concept, but DJs and listeners in this scene are fleeting.
If I'm standing in front of a supermarket shelf looking for, I don't know, breakfast cereal, and I've never bought any before, or maybe I've only ever bought one or two different kinds before, how do I choose one of the 300 boxes sitting in front of me? The answer is: Randomly.
Simply saying these things that you say does not make them true. In virtually every market, a surfeit of supply hurts average profitability, irrespective of differences in quality or even cost (although the smaller the difference, the more the effect is magnified, obviously). Consumers have a limited spending pool, and when you bombard them with choices, it will eventually erode revenue for the big guys.
It's the reason why big suppliers always like to negotiate long-term, high-volume, exclusive or semi-exclusive contracts with distributors and retailers; they don't want their products to be on the shelf with 50 other versions of the same thing. The economics of big business are broken with digital distribution because anybody can get their wares onto the shelf. |
This does not answer the question, nor does it explain why 'saturation' in EDM industry affects digital sales to the amount you think it does. So give that another shot on explaining how 'saturation' would affect the sales of good product and limit the interest of the listener with good taste from buying that good product from the labels that put out good product, amongst the sea of those that dont.
And basically you're saying people who typically buy EDM music online, buy it randomly. Music is not a random choice, its a conscious choice. And is that your best case for saturation? People buy music randomly, and because of many choices, saturation takes its toll? lol
And nope no no...people are fleeting from other genres towards EDM, step outside.
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commercial and underground electronic music (house/techno/trance/other) will surpass today's hip hop/pop/rock/country in worldwide interest...if it has'nt already.
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