This is a bit of an unconventional post… but I was hoping some of you here may have a few suggestions for me. I am a marketing manager for a telecom company and we are currently working with our ad agency for our upcoming fall campaign, targeting an 18-30ish demographic to launch a new product.

During some of our mini focus groups, it became evident that the choice of music for the ad has significant impact, even more so than the visuals in many cases.
This spot would be airing only in Ontario & Quebec, and we are exploring the idea of using an EDM (ya ya I hate that term) tune (sort of like Alter Ego’s ‘rocker’ for Volkswagen)

I have been given the carte blanche to submit track ideas to our agency for consideration.
Techno is my forté.. and I have a few ideas for that.. but really I think if we end up using anything.. it’ll probably be more on the house/electro tip.

Something along the lines of Call on Me by Eric Prydz (which is sort of fitting given the industry it would be for!) it should be the type of track people might recognize from dance clubs etc, catchy hooks, identifiable vocals.... so nothing too obscure.
Obviously even if we find a tune we want to work with there is more involved in securing the licensing, but for now I am looking mostly for some ideas, especially since when it comes to house, trance & electro, my finger isn’t exactly on the pulse!

Please post any suggestions (name of track & producer)

Thanks/Merci!

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Trance is a major tool for commercial ads

I'll go few a couple of tracks to see if I can find anything useful.

I dont want to sell myself but maybe I could do a track for you...It would prolly end up costing less....I could send you some stuff i have...If you are interested get me on msn or email me
[email protected]

cheers
jp

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CITIZEN RECORDINGS

Can you give us some kind of idea as to what the commercial will be.

Also i have some home made EDM that i am willing to give for free.

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quote:

Originally posted by Sadmafioso I dont want to sell myself but maybe I could do a track for you...It would prolly end up costing less....I could send you some stuff i have...If you are interested get me on msn or email me [email protected] cheers jp

This is a wonderful idea. You'd basically be getting a private producer to make whatever sound you want.

quote:

Originally posted by Kate Manus I have been given the carte blanche to submit track ideas to our agency for consideration.

Veracocha - Carte Blanche




But, a good mainstream tune would be to put some catchy tune like
Max Graham - Owner Of A Lonely Heart

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I have also considered the idea of a producer creating the track for this purpose.. but for now I was looking more at material that has been released already.
(I will keep you in mind for sure though JP if we go that route!)

Thanks for the ideas.. the Max Graham one I thought of too

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my site featuring news, interviews, techno events...
www.katemanus.net

Hmmmm, if Max Graham's track was considered, then u might wanna consider:
Money - featurin Chris Willis & Mone
Stay - featurin Chris Willis
The world is mine - featurin Jd Davis
all 3 from David Guetta's album - Blaster

or

Deep Dish - Flashdance

i dunno, they're all catchy

quote:

Originally posted by Deejiuana Hmmmm, if Max Graham's track was considered, then u might wanna consider: Money - featurin Chris Willis & Mone Stay - featurin Chris Willis The world is mine - featurin Jd Davis all 3 from David Guetta's album - Blaster or Deep Dish - Flashdance i dunno, they're all catchy

yeah, i think the world is mine would be very good...cause ...it represents the thinking of the cibled clientèle...

if it's for a phone product, i would say go ahead with call on me

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"A style that's impossible to define. Prog? Hardly. Tech house? Not boring enough. It's like trippy twisted acid house but deep and funky. See, I told you - impossible."

what will the ad promote?!? communication services? device?

can you please elaborate because its not really easy to suggest stuff here.

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