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New Beverage survey
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| samhouse |
Hey guys. We are doing an assignment for a new alcoholic beverage. Part of this assignment is to survey people to gather information that will be used in the creation of this beverage.
I'd appreciate it if you guys could take a couple of seconds and fill out some answers to this...obviously you can't circle so just write out the best answer.
THANKS!!!!
New Beverage Survey
Instructions: Please circle all answers that apply to you. If you choose other, please state where.
Demographics
Gender: M F
Age: 18-25 26-35 36-45 50+
Income: <$20,000 $20-35,000 $35-50,000 $50,000+
Family status: Single Relationship Married Parent
Specific Questions
1. Do you drink alcoholic coolers?
Yes No
2. How would you rate health benefits as important factors when choosing a beverage?
1 2 3 4 5
3. How much would you typically spend on a 4 pack of coolers?
<$8.00 $8.00-$8.50 $8.50-$9.00 $9.00+
4. What is most important to you when choosing a beverage?
Price Taste Brand Advertising Packaging
5. Where do you purchase your coolers?
LCBO Bars/Clubs ther: _____________
6. Would you drink a health based alcoholic cooler?
Yes No
Comments and Suggestions |
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| Stingray |
Doh! I just drew all over my screen!
Thanks alot! :whip: :whip:
:clown: |
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| El Kay Dee |
| quote: | Originally posted by samhouse
New Beverage Survey
Instructions: Please circle all answers that apply to you. If you choose other, please state where.
Demographics
Gender: M
Age: 18-25
Income: <$20,000
Family status: Single (shouldnt this be marital status?)
Specific Questions
1. Do you drink alcoholic coolers?
Yes
2. How would you rate health benefits as important factors when choosing a beverage?
1
3. How much would you typically spend on a 4 pack of coolers?
<$8.00 (who buys 4 packs?)
4. What is most important to you when choosing a beverage?
Taste
5. Where do you purchase your coolers?
LCBO Bars/Clubs <--both?
6. Would you drink a health based alcoholic cooler?
Yes (remember Vbase??)
Comments and Suggestions
i got an old campaign i did for a mkt class in 1st yr i can give u ;) |
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| El Kay Dee |
| quote: | Originally posted by Stingray
Doh! I just drew all over my screen!
Thanks alot! :whip: :whip:
:clown: |
dumbass |
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| EvilTree |
| quote: | Originally posted by samhouse
New Beverage Survey
Instructions: Please circle all answers that apply to you. If you choose other, please state where.
Demographics
Gender: M
Age: 18-25
Income: <$20,000
Family status: Single
Specific Questions
1. Do you drink alcoholic coolers?
No
2. How would you rate health benefits as important factors when choosing a beverage?
2
3. How much would you typically spend on a 4 pack of coolers?
$8.00-$8.50
4. What is most important to you when choosing a beverage?
Taste
5. Where do you purchase your coolers?
LCBO
6. Would you drink a health based alcoholic cooler?
Yes
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| spazzilla |
New Beverage Survey
Instructions: Please circle all answers that apply to you. If you choose other, please state where.
Demographics
Gender: male
Age: 18-25
Income: undisclosed.
Family status: Single
Specific Questions
1. Do you drink alcoholic coolers?
Yes
2. How would you rate health benefits as important factors when choosing a beverage?
1 (assuming its alcohol im already poisoning my body)
3. How much would you typically spend on a 4 pack of coolers?
<$8.00
4. What is most important to you when choosing a beverage?
Taste
5. Where do you purchase your coolers?
LCBO
6. Would you drink a health based alcoholic cooler?
Yes
Comments and Suggestions
Oh, offer free samples if you're doing this on the street just to make sure people know what they're being asked about.
Also contact me as to where and when you will be offering free samples. |
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| Stingray |
| quote: | Originally posted by samhouse
New Beverage Survey
Instructions: Please circle all answers that apply to you. If you choose other, please state where.
Demographics
Gender: M
Age: 18-25
Income: $20-35,000
Family status: Single
Specific Questions
1. Do you drink alcoholic coolers?
No
2. How would you rate health benefits as important factors when choosing a beverage?
1
3. How much would you typically spend on a 4 pack of coolers?
<$8.00
4. What is most important to you when choosing a beverage?
Taste
5. Where do you purchase your coolers?
LCBO Bars/Clubs both
6. Would you drink a health based alcoholic cooler?
No
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| c2lancas |
| quote: | Originally posted by samhouse
Hey guys. We are doing an assignment for a new alcoholic beverage. Part of this assignment is to survey people to gather information that will be used in the creation of this beverage.
I'd appreciate it if you guys could take a couple of seconds and fill out some answers to this...obviously you can't circle so just write out the best answer.
THANKS!!!!
New Beverage Survey
Instructions: Please circle all answers that apply to you. If you choose other, please state where.
Demographics
Gender: M
Age: 18-25
Income: $20-35,000
Family status: Relationship
Specific Questions
1. Do you drink alcoholic coolers?
No
2. How would you rate health benefits as important factors when choosing a beverage?
4
3. How much would you typically spend on a 4 pack of coolers?
<$8.00
4. What is most important to you when choosing a beverage?
Price Taste
5. Where do you purchase your coolers?
LCBO
6. Would you drink a health based alcoholic cooler?
No
Comments and Suggestions |
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| nusty |
New Beverage Survey
Instructions: Please circle all answers that apply to you. If you choose other, please state where.
Demographics
Gender: Male
Age: 18-25
Income:
Family status: Relationship
Specific Questions
1. Do you drink alcoholic coolers?
Yes /occasionally, don't drink often to be honest
2. How would you rate health benefits as important factors when choosing a beverage?
1
3. How much would you typically spend on a 4 pack of coolers?
$8.00-$8.50
4. What is most important to you when choosing a beverage?
Taste
5. Where do you purchase your coolers?
LCBO Bars/Clubs ther: _stores____________
6. Would you drink a health based alcoholic cooler?
Yes No lol. How do you want to make alcohol healthy? I think I'd assume it to fake and most likely not buy it because of that. So no. |
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| Floorwhore |
New Beverage Survey
Instructions: Please circle all answers that apply to you. If you choose other, please state where.
Demographics
Gender: M
Age: 18-25
Income: $150,000
Family status: Relationship
Specific Questions
1. Do you drink alcoholic coolers?
No
2. How would you rate health benefits as important factors when choosing a beverage?
5
3. How much would you typically spend on a 4 pack of coolers?
$9.00+
4. What is most important to you when choosing a beverage?
Taste
5. Where do you purchase your coolers?
LCBO Bars/Clubs
6. Would you drink a health based alcoholic cooler?
No |
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| Moral Hazard |
| quote: | Originally posted by samhouse
New Beverage Survey
Instructions: Please circle all answers that apply to you. If you choose other, please state where.
Demographics
Gender: M
Age: 26-35
Income: <$50,000+
Family status: Married
Specific Questions
1. Do you drink alcoholic coolers?
No
2. How would you rate health benefits as important factors when choosing a beverage?
1
3. How much would you typically spend on a 4 pack of coolers?
n/a
4. What is most important to you when choosing a beverage?
n/a
5. Where do you purchase your coolers?
n/a
6. Would you drink a health based alcoholic cooler?
No
Comments and Suggestions |
How does one make an alcoholic beverage healthy? |
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| Orko |
Demographics
Gender: M
Age: 18-25
Income: <$20,000
Family status: Single
Specific Questions
1. Do you drink alcoholic coolers?
Yes
2. How would you rate health benefits as important factors when choosing a beverage?
2 (5 being very important)
3. How much would you typically spend on a 4 pack of coolers?
$8.50-$9.00
4. What is most important to you when choosing a beverage?
Taste Brand (both)
5. Where do you purchase your coolers?
LCBO Bars/Clubs (both)
6. Would you drink a health based alcoholic cooler?
No (because it would be a gimick) |
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