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Roll Up the Rim at Tim Horton’s (pg. 12)
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| slingshot |
| quote: | Originally posted by Irishaddict
lol :clown: |
more like the entire fleet traveling side by each! :disbelief |
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| FunkyCrew |
| quote: | Originally posted by UmmiE
Atleast its better than 2nd cup or cougheee time.:o |
uhhh no it's absolutely not lol
they actuall have real, brewed coffee there (at least in 2nd Cup), not some dirt they use in Timmie's
my fave is Treats coffee... not many of those around, I only know of 3 locations |
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| legendary_waz |
| homemade espresso & lattes >>>>>>> ALL :D |
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| El K Dee |
http://www.mediaincanada.com/articl...untrystyle.html
Country Style piggybacking on roll-up-the-rim contests
by Terry Poulton
Currently in the midst of rebranding its 350+ Ontario locations, Country Style has come up with a cheeky way of getting coffee drinkers to come on in to see what's new.
In a first-ever move that might well be dubbed "promo hijack," or possibly "consolation marketing," the chain is extending a generous offer to every coffee drinker who is disappointed by rolling up the rim elsewhere, only to read the dreaded message: "Sorry Try Again." Anyone who brings their losing tab into a Country Style store from March 3 to 9 will get a free medium cup of coffee.
"We know from feedback from competitors' customers that they get frustrated with [not winning] the cups promotions," says Country president Rick Martens. "Our tagline is 'It's going to be a good day,' and we want to make sure our customers and consumers across Ontario have just that."
To publicize its piggybacking ploy, the chain is doing a PR and media relations campaign as well as viral marketing, including a Facebook posting, and email initiatives encouraging people to tell family and friends about the free coffee offer. As well, print ads will appear in the Toronto Sun, and there will be spots on radio morning shows at Q107 and Mix 99.9.
The initiative, including advertising and execution, is being done in-house at Country Style in partnership with Toronto-based promotional agency Rennick Marketing Solutions. |
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| smuncky |
nice. i'm gonna start collecting my losing cups.
bring in 72 cups at one time. |
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| Batman84 |
| 1 for 12 as of today |
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| zoogla |
| quote: | Originally posted by UmmiE
Chai owns all:D |
Made by a local girl ;) |
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| me@t k@tie |
| quote: | Originally posted by FunkyCrew
uhhh no it's absolutely not lol
they actuall have real, brewed coffee there (at least in 2nd Cup), not some dirt they use in Timmie's
my fave is Treats coffee... not many of those around, I only know of 3 locations |
I have one near my work downtown and I have always wanted to try it. |
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| FunkyCrew |
| quote: | Originally posted by me@t k@tie
I have one near my work downtown and I have always wanted to try it. |
it's good :) and cheap too! their carrot cake is delicious, and so are most of the muffins |
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| UmmiE |
| quote: | Originally posted by fayraree
Made by a local girl ;) |
+ 1 LOL Karak Chai;) |
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| Cro_Addict |
1 for 5.
this is the best record i've ever had!:eyespop: |
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