On Friday, December 19, INCOGNITO Global presents its LAST party for 2008 aptly named, ADIOS 2008: The Latin America Experience at KING KING Hollywood.
We have prepared a line-up of Latin DJs from 4 different countries, guaranteed to heat up your cold December nights.
CARLOS IZAGUIRRE has spun at Circus, DJ MIOLARO at Avalon, CAMACHO & VASS @ LA underground parties, and BA2LA has countless productions hammered all over the world. Simply put, they are Latin American DJs that have brought the heat, not only to their home countries, but to LA as well.
On Friday, December 19, INCOGNITO @ King King combines the talents and loyal followers of these Latin American DJs, culminating in a night of hot, sexy and passionate house music. JOIN us in saying "ADIOS to 2008" and get ready to dance not only the night, but the year away.
THIS Friday Dec 19@King King, we expect a very HOT night, so join the "$10 until 11pm" list NOW!
skizzell
out of curiosity, what does the acronym 'INCOGNITO' stand for? that is why you guys always capitalize the whole word, right? :p
alan
quote:
Originally posted by skizzell
out of curiosity, what does the acronym 'INCOGNITO' stand for? that is why you guys always capitalize the whole word, right? :p
Hhhmmm very perceptive, Skizzell. Im going to answer your question as best as I can.
Me and Gerard have never talked about it, but maybe because of our background as marketers, (Gerard is a Search Engine Marketing guy and Im a Consumer Brand Marketing guy), its just second nature for us to capitalize the name of our brand, INCOGNITO.
Reasons are very simple. It gives it emphasis and stands out from a sentence or copy. And since its a brand, INCOGNITO is a proper noun that should have the first letter as capitalized. We've just extended and made the whole word capitalized.
Laying the cards on the table though, INCOGNITO is NOT an abbreviation for anything. Nonetheless, it strives to mean something, thus our tagline of, "I am a Medium. Drown in My Beats". This meaning (or brand essence or positioning) is another story though:tongue3
Now back to regular programming, its 5 days to go before King King gets filled with our friends from Colombia, Mexico, Argentina and Brazil! So JOIN the $10 until 11pm discountlist NOW!
skizzell
Thanks Alan, I was just curious. I was thinking from a marketing perspective as well :)
alan
quote:
Originally posted by skizzell
Thanks Alan, I was just curious. I was thinking from a marketing perspective as well :)
cheers...as always, we at INCOGNITO strive our best to please =)
:toocool:
alan
Its so damn cold! But trust me when I say that King King will be totally HOT this Friday, and I havent event talked about the music yet :tongue3
alan
TIMESLOTS
10 to 1130p // Camacho & Vass (camachoandvass.com, COLUMBIA)
1130 to 1a // Luis Miolaro (Made in Brazil, BRAZIL)
1a to 230 a // Carlos Izaguirre (Dementia, MEXICO)
230a to 4a // BA2LA - Fedrock & Saje (Black Pug Music, ARGENTINA)