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[ONLY.NY] - Live & Indirect (Summer 2010 | Restock pg.10) (pg. 2)
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LinX
yeah i saw the newstand, i met ghost back in the day. and a few of my tags are still up on 59th street bridge. if you watch ghostbusters 2 theres a few scenes where in the background you can see his tags along with my brothers' :p ...
Ygrene
Soda, beer, candy! I LIKE ALL THREE OF THOSE THINGS!
Simon_N
Some nice stuff on there. Will order a few things if i get paid before the 7th.
idoru
Please tell me why it's "cool" and "in" to wear something that says "ONLY" and "NAH SON" on it, and maybe I'll consider buying it.
Sushipunk
I just don't like the designs, sorry. Some of them look like they should be sold in a souvenir shop or something :wtf:
idoru
quote:
Originally posted by Sushipunk
I just don't like the designs, sorry. Some of them look like they should be sold in a souvenir shop or something :wtf:


I've just never understood the point of having a random, meaningless word plastered all over your clothes. Especially if the word is just the brand name; at that point you're just one gigantic, moving billboard.
Sushipunk
quote:
Originally posted by idoru
I've just never understood the point of having a random, meaningless word plastered all over your clothes. Especially if the word is just the brand name; at that point you're just one gigantic, moving billboard.


Yeah, I know what you mean. I've never been much of a fan of that either.
get nyce
Well said all it's understood that branding isn't for everyone. i think in the statement we're making it's more about brand awareness since we've spent virtually no marketing money and are relying on word of mouth. The photoblog kinda explains it through visual art. Graf was a major part in this so throwing up a 'tag' or a name is the pioneer. Although not limiting to only that type of design, initially it does wonders for brand awareness. Most if any of the marketing is sticker bombing the city, we see BNE as a huge graf artist who strictly goes up snyping. Snyping/Sniping is putting up advertisements on walls/billboards at night with no consent.

We do have a full line coming that caters to cut and sow items, so parkas, zip ups, button downs, and most accessories that fall under 'fashion' will be coming shortly.

All of this was started with the intentions of highlighting photographic ability and word art (graf). There was no major capital invested, this isn't ran by a parent company, this is 2 kids starting something years back they just never knew it. So after 7 successful seasons, and now a major part of this team I'm helping spread the good word. And it's only now that we are pushing the next level and seeking media kits at large publications, online marketing, and actual metrics to gauge our sales.

I don't think I need to go more into it and can probably sum a lot of this up to surviving 2-3 years as a small business with some mass appeal. It's only now that we are looking to move on it as a serious business.

So this is probably as cliche as it gets (or clique) but support the small pop up businesses and fight the corporations.
get nyce
quote:
Originally posted by Ygrene
Soda, beer, candy! I LIKE ALL THREE OF THOSE THINGS!


SODA BEER CANDY - that's what the bodegas used to have lit up outside their stores, so that's a play on it.

the NEW YORKER than you than you than you shirt is a play on the old style THANK YOU THANK YOU plastic bags we used to get when we bought groceries

those are just some of the nostalgia designs that help bring it back if anyone remembers them.
Sushipunk
quote:
Originally posted by get nyce
Well said all it's understood that branding isn't for everyone. i think in the statement we're making it's more about brand awareness since we've spent virtually no marketing money and are relying on word of mouth. The photoblog kinda explains it through visual art. Graf was a major part in this so throwing up a 'tag' or a name is the pioneer. Although not limiting to only that type of design, initially it does wonders for brand awareness. Most if any of the marketing is sticker bombing the city, we see BNE as a huge graf artist who strictly goes up snyping. Snyping/Sniping is putting up advertisements on walls/billboards at night with no consent.

We do have a full line coming that caters to cut and sow items, so parkas, zip ups, button downs, and most accessories that fall under 'fashion' will be coming shortly.

All of this was started with the intentions of highlighting photographic ability and word art (graf). There was no major capital invested, this isn't ran by a parent company, this is 2 kids starting something years back they just never knew it. So after 7 successful seasons, and now a major part of this team I'm helping spread the good word. And it's only now that we are pushing the next level and seeking media kits at large publications, online marketing, and actual metrics to gauge our sales.

I don't think I need to go more into it and can probably sum a lot of this up to surviving 2-3 years as a small business with some mass appeal. It's only now that we are looking to move on it as a serious business.

So this is probably as cliche as it gets (or clique) but support the small pop up businesses and fight the corporations.


That's cool, and I appreciate what you're doing. I'm just not big on the designs you have, that'a all :p Maybe some of your new stuff will appeal more. Are you going to post it here when the new stuff comes in?

get nyce
of course, when the spring line drops I'll add onto the post, probably within 2 weeks.
Joss Weatherby
quote:
Originally posted by Sushipunk
That's cool, and I appreciate what you're doing. I'm just not big on the designs you have, that'a all :p Maybe some of your new stuff will appeal more. Are you going to post it here when the new stuff comes in?



Stu likes my anal bead shirts. :p
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