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TranceAddict Forums > Main Forums > Music Discussion > Why is Tiesto so big?

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Krypton
83.798 g/6.022x10^23

Registered: Nov 2003
Location: Texas

Why is Tiesto so big?

Anyone wonder how an average DJ could get to such a superstar status?

My answer is the man behind the name has created, or had created for him, a brand, Tiesto that has had mass market appeal to mostly European dance scenes. His mixing is nothing special, but yet, the guy is a super star. It's all about how a DJ brands himself, promotes himself, how well the record label manages the brand. Tiesto is the Wal-Mart of DJ's!

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Aug-21-2008 06:19 Korea-Democratic Peoples Republic

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Darkarbiter
Psysnob

Registered: Mar 2007
Location: Melbourne

because he couldn't resist the sweet supple flavour of chocolate cake.

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Aug-21-2008 06:28 Australia

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RJT
last minute disco

Registered: Oct 2004
Location:

Because of what you think about when you touch yourself.

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Aug-21-2008 06:52

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distant
lights

Registered: Dec 2006
Location:

cuz he's black.

Aug-21-2008 07:02

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Lilith
Meowsies!

Registered: Nov 2000
Location: Maximum Security twilight home for cats

Tiestosneakers!

Aug-21-2008 07:15

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GoSpeedGo!
no more Mr. Nice Guy

Registered: May 2006
Location: Eisenstein's laboratory

I guess he was eating a lot as a kid

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Aug-21-2008 07:18

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LoveHate
...........

Registered: Oct 2006
Location: Vancouver

he drank a lot of milk.

Aug-21-2008 07:38 Canada

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Ian
Not dead yet.

Registered: Dec 2001
Location: UK

combination of being in the right place at the right time, a good marketing team and a few good tracks (mostly produced by other people)

Aug-21-2008 07:43

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narcism
faithless fangirl

Registered: Jul 2002
Location: Let go of my mind

viagra

Aug-21-2008 07:51 Malta

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Fledz
Banned

Registered: Sep 2006
Location: London UK

*Shitload of great tracks
*Right place at the right time
*A face you remember (doesn't have to be for good reasons)
*Mixing (Remember any publicity is good publicity)
*Track selection, which is actually very very good. He's been rather consistent over the years as opposed to most other superstars who seem to get rather shit after a while and only get gigs due to their diehard fans.
*Great brand name

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