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Abode - nightlife elevated. (pg. 3)
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VolumE_TO
OFUK :D :D :eyespop: :crazy: :tongue3 :toocool:
ChemEnhanced


infinity HiGH
Great sound system but it means nothing if the room isn't the ideal spot for it.
StereoPrincess
quote:
Originally posted by LKD
so there's a facebook group and all

why would there be so much promotion if even an address isn't put up yet?

this is a failed attempt at viral marketing if it is one.


lol. maybe you should take a marketing class or something.
LKD
quote:
Originally posted by StereoPrincess
lol. maybe you should take a marketing class or something.


ba dum tsssssss

but I have...3 of them and am doing my marketing management certification..

ba dum tsssssss
1dawoman
I'm intrigued...
StereoPrincess
quote:
Originally posted by LKD
ba dum tsssssss

but I have...3 of them and am doing my marketing management certification..

ba dum tsssssss


i know. that is why it really is strange that you don't realize that the marketing is great.

everytime i go to facebook or twitter or TA or anything i hear/read about this. therefore the marketing is there even without us knowing the address. that's impressive. better marketed than 95% of events in this city.
Orko
Cool.

Looking forward to hearing more.

Pun intended!
LKD
quote:
Originally posted by StereoPrincess
i know. that is why it really is strange that you don't realize that the marketing is great.

everytime i go to facebook or twitter or TA or anything i hear/read about this. therefore the marketing is there even without us knowing the address. that's impressive. better marketed than 95% of events in this city.


probably just annoyance on my part for not having info when I want it I guess.
Intangible
quote:
Originally posted by StereoPrincess
i know. that is why it really is strange that you don't realize that the marketing is great.

everytime i go to facebook or twitter or TA or anything i hear/read about this. therefore the marketing is there even without us knowing the address. that's impressive. better marketed than 95% of events in this city.


+1

I actually think that Boa Entertainment has done a pretty decent job in the marketing and use of social media. They have effectively kept the 'boa whisper' around for years. And more aggressively over the past year promising something... I never even experienced the Boa days yet even I get excited when I hear news like this.

I think them remaining elusive with details only contributes to the mysteriousness that Boa Entertainment has been projecting and further increases anticipation and speculation. It makes people talk.

Making people talk = great marketing (for Boas goals)

(coming froms one who has taken more than 3 marketing courses - lol sorry liam)

VDub
quote:
Originally posted by LKD
probably just annoyance on my part for not having info when I want it I guess.


You would've hated the original rave days then...

Go to this store, give an egg, you get a number, you call to find out a parking lot where you pick up a map..........
Decoder
Does anyone have any idea about the crowd capacity there? :)
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