Starting in October 2008 by Steve Lawler, VIVA Music began life as a conduit for the internationally renowned DJ and Producer to release the wealth of underground music he encountered on his travels. Now, just a few years later VIVA is a self-contained hotbed for new talent which draws attention from DJs, punters and producers alike.
Having previously handled the now-classic and "traditional" vinyl label Harlem Records, Lawler decided VIVa was to be a forward thinking outlet for quality music and boldly announced that VIVa was to be digital only. As well a a clear mission to look towards the future of the music industry, this was a step to ensure that music could be released quickly and retain the freshness that labels A&R was struck by.
"VIVa is an important part of my life now, building a family of artists, that I take great pleasure in building and pushing. The amount of amazing music coming from new talent is phenomenal and its birth and direction are very exciting."" - Steve Lawler.
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▁ ▂ ▃ Steve Lawler.
Steve Lawler needs no introduction, but he certainly warrants one. You would be hard pushed to find a more in-form, in-demand, exceptionally talented artist, regarded as highly by his industry peers as he is by his huge global base of musically educated fans
Steve Lawler A child of the acid house generation, has been busy with the beats long before genres were but a twinkle in clublandʼs eye. An electronic artist who defies generic boundaries, ever since his days organising the infamous motor way raves back in the early 90ʻs underneath the M42 motor way, in the uk.
As an Artists: his releases & Remixes have been signed by some of the worlds most established Recording labels. R&S Records, Systematic, Drumcode, Harthouse, Cocoon, MBF, OVUM, Sci+Tec, Tsuba, Souvenir, Rekids, Boxer Sport, Be As One, Monique, Kostbar, Soma, Skint and of course his own recording label VIVa MUSiC.
As a Label Manager: Steveʼs label VIVa MUSC (found in 2006), has quickly earnʼt a reputation for breaking new talent and has featured tracks by such artists as Reboot, Audiofly, Simon Baker, Jamie Jones, Davide Squillace, Luca Bacchetti, Bushwacka, Livio & Roby, Dragosh, Leon, Plasmik, Ripperton, ilario Alicante, John Selway, Peace Division, Bearweasel, Tiefschwarz and of course lawler him self amongst many others and receives heavy patronage by many House & Techno luminaries. As for A&R, just ask artists like Simon Baker, Audiofly, leon, Bearweasel and Livio & Roby and theyʼll tell you all about the support, encouragement and opportunities Lawler has given them.
VIVa MUSiC works as a culmination of everything thatʼs gone before; from the putting on the aforementioned illegal raves, to his residency at super club Cream back in the mid 90ʼs. Heʼs remixed high profile artists such as Jamelia, Dido and Justin Timberlake and worked with many of the worlds renowned dance imprints. As well as recording a track for the blockbuster horror movie by Ian Softly ʻThe Skeleton Keyʼ. Heʼs released some of the industryʼs most collectable mix series such as the ʻDark Drumsʼ ʻLights Outʼ and, most recently, the ʻVIVaʼ series. Now on its 3rd release. The ʻVIVaʼ series has revealed Steveʼs widescreen vision better than any mix before with down tempo and deep house playing a big part in the beat blend. Steve held a triumphant residency for nine years at the Balearic club Space in Ibiza (a club he returned back to in 2008). His VIVa Nights residency where steve played from doors open to door close at The End in London consistently sold out for its 7 years span and his residency at Londonʼs Home Club was one of the infamous venueʼs only success stories.
Dynamic, driven and drastically obsessed with performing as well as he possibly can. Steveʼs passion for House, Techno and Electronica is too strong for one simple generic association, and right now his message is louder than ever. 18 years deep and Steve Lawler isnʼt just at the top of his game, heʼs pushing the boundaries of what a DJ can do – both technically and creatively – as an artist and as a successful label businessman.
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PatMcGroin
this is so baller. anyone got any insight on the venue?
riotgear
The venue is HUGE.
It's basically a warehouse. This will be one of those parties you'll remember for a looonnng time :)
It'll be nice to see Lawler and not have to worry about all the club BS.
I'm guessing he'll play a pretty heavy set.
bdr222
Woohooooo
iclone
EXCELLENT! lawler at the we love... party at space ibiza was off the chain. will go to this, if nothing else until NYE. so amped!
KiNeTiC ENeRgY
Gonna be like :eyespop: :eyespop: :eyespop: all night long :toocool:
PatMcGroin
:eyespop:
PatMcGroin
hadnt seen this before but was just made aware of it...
++++++++SPEAKER BOX PRODUCTIONS WILL BE GIVING ONE COMPLIMENTARY TICKET FOR TIMO MAAS AND LEE BURRDIGE EVENT ON NOV 24 FOR EACH PERSON THAT BUY A TICKET FOR STEVE LAWLER AND VIVA MUSIC BUS TOUR MIAMI...ONLY FOR A SHORT TIME. SO PLEASE MAKE SURE TO BUY YOUR TICKETS ASAP+++++++++++
so if you buy tickets to see lawler, you get to see timo maas/lee burridge too... FOR FREE. "its a deal, its a steal, its the sale of the ing century! in fact, it nick, i think i'll keep it!" +10 points for anyone who gets that reference.
Rissinite
quote:
Originally posted by PatMcGroin
hadnt seen this before but was just made aware of it...
so if you buy tickets to see lawler, you get to see timo maas/lee burridge too... FOR FREE. "its a deal, its a steal, its the sale of the ing century! in fact, it nick, i think i'll keep it!" +10 points for anyone who gets that reference.
Lock Stock
PatMcGroin
quote:
Originally posted by Rissinite
Lock Stock
ding ding.
:D
gypsygirl
aww man you guys get him in a warehouse type setting?? ugh so lucky and free tickets to see my other fav burridge? damn, christmas came early for So Fla :)
saw him last weekend out here in LA, hope he plays dark for you guys, sounds like the setting will be perfect :)
PatMcGroin
omg after how hard carl cox killed it, lawler is going to DESTROOOOOOOOOOOOOOY!!!!!!!!!!!!!!!! simply cannot wait for this!