|
Promoting your track/getting it signed (pg. 3)
|
View this Thread in Original format
| stewart.m |
| quote: | Originally posted by cryophonik
I've had my own website (& FB, myspace, soundcloud, reverbnation, soundclick, etc.) for years and I agree that any serious artist should have one, but it doesn't really "promote" me because it relies on people finding me through web searches. Promotion needs to be more proactive than that and really needs to put your music into the hands of people, DJs, radio stations, etc. who will actually listen to it or play it. |
yeah i agree i just ment it can be a good self promotional tool thats all. i have friends who hotlink there website to various people with some great success. |
|
|
| TranceLover007 |
Yeah, this seem to be problem for most of us if not all of us lol - getting traffic to your web site/music is 50% of successful artist/producer story equation, another 50% is quality of your stuff and this where the main issue/problem for most of us begins ;)
Darek |
|
|
| stewart.m |
| quote: | Originally posted by TranceLover007
Yeah, this seem to be problem for most of us if not all of us lol - getting traffic to your web site/music is 50% of successful artist/producer story equation, another 50% is quality of your stuff and this where the main issue/problem for most of us begins ;)
Darek |
i know what you mean i suppose it depends on if you believe in your work to self promote in the first place. |
|
|
| TranceLover007 |
| quote: | Originally posted by stewart.m
i know what you mean i suppose it depends on if you believe in your work to self promote in the first place. |
And also depends on how satisfy people will be after visiting your site or listening to your music - if you and your music is good then the massage will spread rather quickly and your job become much easier with self promotion ;)
Cheers,
Darek |
|
|
| cryophonik |
| quote: | Originally posted by Sensuerea
Promoting your tracks is one thing, but for me getting a song signed would mean that I reached a certain level of skill.
|
Mmmmmm....not necessarily. I mean, I see your point and it's definitely good to have goals, but the bar has been lowered so much over the past decade or so that simply getting signed is no longer the barometer that it used to be, or should be. Pretty much any hack can start a label, so getting signed to one of these fly-by-night labels doesn't really mean that you've reached a certain skill level - it just means that the standard for labels has been lowered. Getting signed to an established and known label is a different story, though, so aim high if you really want to measure your self-worth as a producer. |
|
|
| Sensuerea |
| Yeah I should have stated that earlier - by 'label' I of course meant 'respected/established label'. |
|
|
| Nightshift |
| quote: | Originally posted by Sensuerea
Promoting your tracks is one thing, but for me getting a song signed would mean that I reached a certain level of skill.
How is skipping label working financially? Is it possible to earn some change by selling own music without the patronage of a label? |
honestly there is very little money through labels when it comes ot EDM, unless you are on a major label when you may get an advance or just paid. i wouldnt expect any money from independent labels.
if you're tryign to make money selling tracks, your best bet is to make an album and sell it yourself me thinks
p.s. ive heard that alot of the beatport #1's have had between 200-500 purchases on average. when you factor in the price of the track, the percentage the distrubtor gets, & the percentage the label gets, you see you're not really left with much. |
|
|
| Magnus |
| quote: | Originally posted by Nightshift
honestly there is very little money through labels when it comes ot EDM, unless you are on a major label when you may get an advance or just paid. i wouldnt expect any money from independent labels.
if you're tryign to make money selling tracks, your best bet is to make an album and sell it yourself me thinks
p.s. ive heard that alot of the beatport #1's have had between 200-500 purchases on average. when you factor in the price of the track, the percentage the distrubtor gets, & the percentage the label gets, you see you're not really left with much. |
Some great and true points here Nightshift. Regarding making an album and selling it yourself, this is precisely what Nick Sentience did with his last album. I am very curious how it worked out for him. I asked but never heard anything back. |
|
|
| Looney4Clooney |
if you don't have a brand , you won't ever sell to the general public. And by brand, i mean something that tells the layman that this is an artist , not a producer. This is why deadmau5 can sell, while Nick Sentience can't. It is so simple yet so hard for anyone to accept purchasing patterns. 2nd, you only make money via itunes in terms of digital downloads.
The reason Deadmau5 did well. music was good enough, teamed up with Tommy Lee, basically managed to get some free commercial exposure and had a brand that was recognizable and easy to spot. You also have to be moderately likeable. Most EDM guys are so ing nerdy , an interview will just kill their momentum like a hand break. And you need to hire a publicist, a marketing consultant the things a label should do but won't.
If deadmau5 was called Joel Zimmerman and his music was 25% better, he would be nobody. Sure, #1 on beatport which when asking the average person on the street, will answer , beatwho ? Beatport is not a valid medium to sell. Accept that. Look at all the little things he does which might not seem like obvious viral marketing from the viral marketing for idiots textbook. ie the number of skrillex on a t, all those pranks. Those things make their way around and provide a more valuable advertising capital than putting a 30 second add on a major network a a ty time.
You can't sell directly anymore. Everything is a softsale. Every marketing campaign is designed to make you think you aren't being sold to. Honestly, if you don't have someone doing this for you, at least read a book. It isn't so new that people haven't written about it.
That is the only way you will ever make a decent living from selling your work. Ask any publicist, and they will tell you the same. You cannot sell a producer. |
|
|
| Beatflux |
| quote: | Originally posted by Looney4Clooney
if you don't have a brand , you won't ever sell to the general public. And by brand, i mean something that tells the layman that this is an artist , not a producer. This is why deadmau5 can sell, while Nick Sentience can't. It is so simple yet so hard for anyone to accept purchasing patterns. 2nd, you only make money via itunes in terms of digital downloads.
The reason Deadmau5 did well. music was good enough, teamed up with Tommy Lee, basically managed to get some free commercial exposure and had a brand that was recognizable and easy to spot. You also have to be moderately likeable. Most EDM guys are so ing nerdy , an interview will just kill their momentum like a hand break. And you need to hire a publicist, a marketing consultant the things a label should do but won't.
If deadmau5 was called Joel Zimmerman and his music was 25% better, he would be nobody. Sure, #1 on beatport which when asking the average person on the street, will answer , beatwho ? Beatport is not a valid medium to sell. Accept that. Look at all the little things he does which might not seem like obvious viral marketing from the viral marketing for idiots textbook. ie the number of skrillex on a t, all those pranks. Those things make their way around and provide a more valuable advertising capital than putting a 30 second add on a major network a a ty time.
You can't sell directly anymore. Everything is a softsale. Every marketing campaign is designed to make you think you aren't being sold to. Honestly, if you don't have someone doing this for you, at least read a book. It isn't so new that people haven't written about it.
That is the only way you will ever make a decent living from selling your work. Ask any publicist, and they will tell you the same. You cannot sell a producer. |
guetta |
|
|
| Mimieux |
| quote: | Originally posted by Beatflux
guetta |
Yep, there's an exception to every rule; but Guetta is an exceptional exception and he couldn't exist as he does today without the success and marketing of American RnB/Hip Hop.
Like it or hate it, Looney4Clooney highlights some valid points |
|
|
| EddieZilker |
| I honestly don't understand why more people don't just make downloads available. A quick survey of posts complaining about personal revenues says 99% of producers are operating at a loss, anyway. If a song really ever takes off, it would be easy to get it sold and sound-cloud limits the number of downloads so it's not like giving it away distorts the market for a song any more than piracy already does. |
|
|
|
|
