|
Fashion/Clothing LABELS - HELP (pg. 17)
|
View this Thread in Original format
| trancepunkk |
| quote: | Originally posted by Vlad
for the most part, yea... but salvage are teh only ones i buy... occassionally ill get something from diesel, but I dont like their stuff because everything they make has DIESEL written all over it and I hate that . |
lol alright ill take your word for it. but the typical american brands have nothing on european brands from wat ive seen |
|
|
| Lilith |
Adelaide, Australia
Not a very big place, not a very big demographic of cashed up cool people either, I do worry youre going to be throwing money at something that you might not get a return on. Just that I've seen a lot of clothing stores come and go by people aiming for an alternative genre and not do particually well out of it.
Sort of thinking if the conventional store doesnt work out you might really just be better off with an online store and ebay as a lower risk option. |
|
|
| LucasYork |
| quote: | Originally posted by Lilith
Adelaide, Australia
Not a very big place, not a very big demographic of cashed up cool people either, I do worry youre going to be throwing money at something that you might not get a return on. Just that I've seen a lot of clothing stores come and go by people aiming for an alternative genre and not do particually well out of it.
Sort of thinking if the conventional store doesnt work out you might really just be better off with an online store and ebay as a lower risk option. |
How can anyone say that, if there isnt a store like this?
Youthworks was HUGE YRS AGO.. they were taking in $10,000-25,000 gross a day... ok they paid 400k a yr in rent in rundell mall, but they did well!
Female stores here boom, but there is nothing with the range I wanna bring over, all the guys/girls shop in Melb, when I can bring half the labels to Adelaide.
ONLINE STORE - ewww MAYBE, but doubtful it would work unless u went massive... |
|
|
| jdat |
| quote: | Originally posted by LucasYork
How can anyone say that, if there isnt a store like this?
Youthworks was HUGE YRS AGO.. they were taking in $10,000-25,000 gross a day... ok they paid 400k a yr in rent in rundell mall, but they did well!
Female stores here boom, but there is nothing with the range I wanna bring over, all the guys/girls shop in Melb, when I can bring half the labels to Adelaide.
ONLINE STORE - ewww MAYBE, but doubtful it would work unless u went massive... |
I have no idea what Adelaide is like but going by the belief "if there is no store like that here it guarantees me great success" is a very flawed perception.
At the same time market is driven by supply and demand ;)
If there is nothing like that you could either store big on the market or simply fail.
Is there anything at all similar to your price range in the city?
I'm thinking maybe not as high, but stores selling brands like Lacoste, Ralph Lauren, medium to high price range denim, Burberry, YSL, Chanel, Hermes etc etc all the big names.
How big are their shops, do they have big clientele and do you basically think they're doing good business?
About the online sales you shouldn't do an online store only. You need a firmly established brick and mortar shop with good clientele and if your selection and ranges grows over time and you offer truly exclusive brands I say you should capitalize on the online aspect as well.
One store which I love in Zurich ( Switzerland ) grandism.com has a sizable customer base locally as well as online with all the exclusive brands which are basically impossible to find anywhere online in many cases.
They have a fairly regular newsletter ( which btw is hillarious ... what a novel concept, finding a merchants email newletter hillarious? :tongue2 ) and they play the whole brick and mortar and online thing quite well.
I have also seen a number of business doing the whole online forum advertising thing at places like superfuture and styleforums.
They tend to have actually brick and mortar shops but are focalizing on specialty markets ( shirts, high end denim etc ) and it's good to go chasing after these extra customers online. |
|
|
| Lilith |
| quote: | | They tend to have actually brick and mortar shops but are focalizing on specialty markets ( shirts, high end denim etc ) and it's good to go chasing after these extra customers online. |
Indeed, theres several niche fashion stores in Sydney that do quite well out of the conventional market which is bulked up by some healthy online sales revenue as well.
I really dont think the online market is something you should ignore in the Adelaide market is all, considering it has fairly low overheads for starters and the location which is isolated theres no harm in developing some sort of online back room business there. |
|
|
| LucasYork |
| quote: | Originally posted by jdat
I have no idea what Adelaide is like but going by the belief "if there is no store like that here it guarantees me great success" is a very flawed perception.
At the same time market is driven by supply and demand ;)
If there is nothing like that you could either store big on the market or simply fail.
Is there anything at all similar to your price range in the city?
I'm thinking maybe not as high, but stores selling brands like Lacoste, Ralph Lauren, medium to high price range denim, Burberry, YSL, Chanel, Hermes etc etc all the big names.
How big are their shops, do they have big clientele and do you basically think they're doing good business?
About the online sales you shouldn't do an online store only. You need a firmly established brick and mortar shop with good clientele and if your selection and ranges grows over time and you offer truly exclusive brands I say you should capitalize on the online aspect as well.
One store which I love in Zurich ( Switzerland ) grandism.com has a sizable customer base locally as well as online with all the exclusive brands which are basically impossible to find anywhere online in many cases.
They have a fairly regular newsletter ( which btw is hillarious ... what a novel concept, finding a merchants email newletter hillarious? :tongue2 ) and they play the whole brick and mortar and online thing quite well.
I have also seen a number of business doing the whole online forum advertising thing at places like superfuture and styleforums.
They tend to have actually brick and mortar shops but are focalizing on specialty markets ( shirts, high end denim etc ) and it's good to go chasing after these extra customers online. |
Your right, with the online sales, its good esp if i have exclusive labels!
Theres a few mid range, but people in adelaide bring the same boring crap over!!! Armani etc... people have no idea, they make no effort... hence when iw as in chapel st, the girl was like, gezz alot of adelaide people come in here to buy clothes!
U gotta take risks, Ill have a good range tho, store is around 110sq, prob after interior work 80sq at least of floor space...
Ill keep people posted with final labels :D
What may be good and wa sone of my big ideas, was to even sell australian labels all around the world online from australia!!! we have some hot labels in super high end stores in new york, london, majors but not everywhere! theyd sell super well online, but dont be fooled, itd cost a packet to run and start up! |
|
|
| Lilith |
Dont get me wrong I do hope you do well out of this and corner the market there but I was just a little worried when youre asking here about brands is all and what the market there wants.
Advertising will be a big overhead for you there if youre out of the mall-type of circuit for shoppers and theres no harm in at least developing a strong mail based business there to get things to people that might not be able to travel but would like your product. |
|
|
| trancepunkk |
| if it was in melbourne that would be a completely different story lol |
|
|
| dj_bas |
| quote: | Originally posted by Danny Ocean
i have a bunch of salvage shirts, its an LA brand..LA has awesome clothing, so i wouldnt say american brands suck. Ed Hardy is pretty cool too, and Howe, Z-Brand. |
LA has an insane amount of clothing. There are so many little shops and boutiques that don't sell "designer" stuff it's ridiculous. Just drive down Melrose in Hollywood or or 3rd street in Santa Monica.
And as cool as Ed Hardy's stuff is, $200 for one of his shirts is ridiculous. I like them, but not for $200 :wtf: His sweaters on the other hand, I'd shell out $200 for one of those :p |
|
|
| trancepunkk |
| thats cos celebrities can afford it :happy2: |
|
|
| LucasYork |
| quote: | Originally posted by dj_bas
LA has an insane amount of clothing. There are so many little shops and boutiques that don't sell "designer" stuff it's ridiculous. Just drive down Melrose in Hollywood or or 3rd street in Santa Monica.
And as cool as Ed Hardy's stuff is, $200 for one of his shirts is ridiculous. I like them, but not for $200 :wtf: His sweaters on the other hand, I'd shell out $200 for one of those :p |
Might have to fly to LA then! , got any shop websites?
Ahhh well if Adelaide works, Ill def open in Melb, I have alot of connections in Melb. But I don't live there, so Id rather 1-2 stores doing well here and Id move for the first 6 months to Melb, then maybe Syd.. def open around, esp if I have the exclusive labels, thats where the cashflow is!
:D |
|
|
| Aristronica |
you know what you gotta do?
you gotta PUT SOME D's ON THAT BITCH!
that's what makes everything cool nowadays. |
|
|
|
|
