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Gays overreacting to a snickers ad?
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Jake Benson
Here's the links to the commercial that offended the liberal gays (with alternative endings)

Original Ad Aired During Superbowl

Motor Oil Version

Wrench Version

Love Boat version (my personal fav)

I don't find these commercials offensive at all. I think it's retarded that some gay rights activists are getting sand in their vagina and overly P.C. over this commercial. Anyone find these commercials offensive?

quote:
GLAAD, Matthew Shepard Foundation Condemn Anti-Gay SNICKERS® Campaign

Los Angeles, CA - The Gay & Lesbian Alliance Against Defamation (GLAAD) and the Matthew Shepard Foundation today strongly condemned elements of an ad campaign launched by Snickers® – a brand of Mars, Inc.’s Masterfoods USA, and the official chocolate bar sponsor of the National Football League (NFL) – that includes a Web site featuring video of NFL athletes reacting with prejudice and disgust to depictions of two men kissing.

"That Snickers, Mars and the NFL would promote and endorse this kind of prejudice is simply inexcusable," said GLAAD President Neil G. Giuliano.

The campaign, created by TBWA\Chiat\Day New York, was launched during CBS’ February 4 Super Bowl® telecast with an ad that showed two mechanics eating from opposite ends of a Snickers candy bar and, after their mouths touch, ripping out their chest hair in a desperate attempt "do something manly."

In early January, TBWA\Chiat\Day New York asked GLAAD to review and provide analysis on a Snickers spot. GLAAD agreed. The next day, the agency abruptly withdrew its request without having shown GLAAD the ad.

Mars' campaign Web site (www.snickerssatisfies.com) shows alternate endings for the ad – among them, a version called "Wrench" where, instead of ripping out their own chest hair, one man grabs a wrench and uses it to bash the other, who responds by slamming the hood of the car down on his head. Mars is asking visitors to vote on this and three other endings – including the one aired on the Super Bowl telecast – to determine which version will air during the Fox broadcast of the Daytona 500 on Sunday, Feb. 18.

The site also shows five NFL players, two from the Indianapolis Colts and three from the Chicago Bears, reacting to the several versions of the ad. The players’ reactions range from general amusement (Bears quarterback Rex Grossman and Colts wide receiver Marvin Harrison) to non-verbal disgust (Bears wide receiver Muhsin Muhammad) to overt expressions of prejudice (Bears tight end Desmond Clark and Colts linebacker Cato June).

"I am outraged that Mars, the NFL and these players would promote such an anti-gay message. This campaign encourages the same type of hate that led to the death of my son Matthew. It essentially gives 'permission' to our society to verbally or physically harass individuals who are gay, lesbian or bisexual," said Judy Shepard, Executive Director of the Matthew Shepard Foundation. "In particular, I am dismayed that these players, who are role models to our young people, would participate in perpetuating such discrimination and prejudice."

The Mars/Snickers Web site bears the logos of the NFL and PLAYERS, INC (National Football League Players Incorporated).

"Mars, Inc., needs to apologize for the deplorable actions of its Snickers brand, immediately pull the "Wrench" ad and the offensive NFL players clips from its Web site, and hold those within the company and at its ad agency publicly accountable for promoting anti-gay prejudice and violence," GLAAD's Giuliano said. "We want to sit down with both Mars and the NFL to address our concerns and give them an opportunity to raise public awareness about the destructive impact of these kinds of anti-gay images and comments."


(Source: Gaywired.com)
tranceDJ
Organizations like GLAAD are good in certain aspects to stopping prejudice and bigotry but I think with things like this they go too far. Its as if they constantly look for anything that is remotely "anti-homosexual" and jump on it. In the end its just humor and people will see the commercial, laugh, and move on. It's not so serious that it will cause people to all of a sudden take to the streets waving signs that say "we hate fags." It's not "anti-gay" its merely poking fun. It's not sending the best message it could be exactly, but who really gives a about the message that a snickers commercial is putting forth?:rolleyes:
Jake Benson
quote:
Originally posted by tranceDJ
It's not so serious that it will cause people to all of a sudden take to the streets waving signs that say "we hate fags."


That'd be funny, especially if they were dressed as giant snickers bars.

I don't think anyone would care if the commercial was reversed: i.e. a lesbian and a gay guy locking lips, then saying, "quick do something queer" and the gay guy frantically paints his nails while the lesbian shaves her head. But with the other way around, stoopid gays quickly jump to the conclusion that it's homophobic. Lame.
SuspicionVandit
damn, that's gay
infinity HiGH
quote:
Originally posted by Jake Benson
Motor Oil Version

Wrench Version


holy THOSE 2 are funny :stongue: :stongue: :stongue: :stongue: :stongue:
tranceDJ
quote:
Originally posted by Jake Benson
That'd be funny, especially if they were dressed as giant snickers bars.

I don't think anyone would care if the commercial was reversed: i.e. a lesbian and a gay guy locking lips, then saying, "quick do something queer" and the gay guy frantically paints his nails while the lesbian shaves her head. But with the other way around, stoopid gays quickly jump to the conclusion that it's homophobic. Lame.


It's all in how you interpret it. Only those who are gay and serious are going to take offense to it. Anyone who I've ever met who was gay was pretty laid-back and I'm sure they would simply laugh at this commercial and think nothing serious of it. Theres still people out there though that think all these types of commercials are is a vendetta to promote anti-homosexual thoughts in our heads. If you constantly look for this type of thing in commercials, you're bound to find it...even in snickers ads.
Jake Benson
quote:
Originally posted by tranceDJ
Theres still people out there though that think all these types of commercials are is a vendetta to promote anti-homosexual thoughts in our heads.


Yeah, those are the old gays that experienced the real prejudice over 20 years ago. Society ed them up pretty bad, but now they're just annoying because they look for homophobia in places that aren't homophobic.
LoveHate
yeah^^^
idoru
They were actually offended? Christ.
infinity HiGH
quote:
Originally posted by idoru
They were actually offended? Christ.


They're acting like women!

dj_bas
Way overreacting. I can see it now, droves and droves of homophobic men running around with Snickers bars assaulting gay men with chest hair. So devastating.
idoru
*tugs on bas' chest hair*
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