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Armada Bans Tracks from podcasts (pg. 3)
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| EddieZilker |
| quote: | Originally posted by Eric J
Just because it is popular, doesn't mean its any good. A lot of people like Taylor Swift too, doesn't mean its good music. |
Not to take issue with you, because I do think you're right, but it's clear that Armada has a comprehensive strategy which incorporates marketing tactics and production techniques which are "winning" the "war". The name, Armada, seems to almost connote a long-time tenant of naval warfare - "Own the ocean and you own the world" - something along those lines.
Kind of makes me wish for an F-18 squadron with Harpoon missile load-outs so I could sink them. ;) |
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| Eric J |
| quote: | Originally posted by EddieZilker
Not to take issue with you, because I do think you're right, but it's clear that Armada has a comprehensive strategy which incorporates marketing tactics and production techniques which are "winning" the "war". The name, Armada, seems to almost connote a long-time tenant of naval warfare - "Own the ocean and you own the world" - something along those lines.
Kind of makes me wish for an F-18 squadron with Harpoon missile load-outs so I could sink them. ;) |
Oh yeah, i agree with you, but I'm just stating my opinion that I don't think its right. But, hey, when has what's right ever been chosen over whats profitable in this world? :) |
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| user19503 |
| quote: | Originally posted by kitphillips
As a DJ/Producer who performs live, I can assure you that the logistics of performing a completely live set using only your own tracks are impossible. The best solution for live sets for producers is to do a hybrid between your own tracks performed live and other's tracks simply played in the traditional DJ way. So you still need to have promo mixes and stuff with other artists work to promote yourself, even if you want to do a nice live set. |
not sure i understand what u mean here? logistic? a laptop and a midicontroller? or 2-3 cds with all your tracks? for me i think deadmaus is doing the right thing, eventhough i dont like his music, he has huge success playing only his own tracks, dj wise. to improve he could for example play every third track live direct from a laptop. and when he gets better more and more can be true live. look at prodigy, their actualy just playing back studio records without even djeing them, but they add some drums and new extra synths. a liveact covering an hour or two shouldnt be too dificult for a true edm-artist. |
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| mfitterer1 |
| quote: | Originally posted by evo8
So what about the big producers who release on Armada, what will they do?
Will they continue to release on Armada knowing that possibly their music will not be played on as many podcasts as before but on the other hand their sales might go up due to a perceived decrease in piracy of Armada tracks?
Or will they make a stand and cease to deal with Armada and find another label instead keeping their music out there on more podcasts?
Or is it as simple as that? Do more Armada fans listen to ASOT than just podcasts? |
I don't think big producers are going to continue to release through them when they can't even use their own tracks in their radio shows/podcasts. |
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| mfitterer1 |
| quote: | Originally posted by Eric J
It is likely nothing will change for the big producers signed to Armada for the foreseeable future. I mean for most of them, this is how they pay the bills, so they are going to stick with the label as long as they can continue to support themselves. The people who rely on this music to pay their bills probably can't afford to be idealistic, they need the income. I'd be willing to bet that most of them are just fine with the decision, and at most, it is a minor inconvenience.
Where this becomes dangerous is, like most short-sighted anti-piracy ideas, that it does nothing to stop the piracy, but does everything to punish legitimate fans.
Just because it is popular, doesn't mean its any good. A lot of people like Taylor Swift too, doesn't mean its good music. |
This is not an anti piracy move. I don't think they're even trying to play it off as that. This is strictly trying to monopolize a market. I've been paying closer attention and I've seen Armada picking up several mid sized labels over the past few weeks. They have done this for quite some time now but it has picked up considerably lately. They are trying to take over the entire game. They probably control 25% of the entire industry at the moment. Unfortunately their actions act like they are much more important than that (sadly mistaken) |
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| mfitterer1 |
| quote: | Originally posted by EddieZilker
Not to take issue with you, because I do think you're right, but it's clear that Armada has a comprehensive strategy which incorporates marketing tactics and production techniques which are "winning" the "war". The name, Armada, seems to almost connote a long-time tenant of naval warfare - "Own the ocean and you own the world" - something along those lines.
Kind of makes me wish for an F-18 squadron with Harpoon missile load-outs so I could sink them. ;) |
Nuke the ******s. I'd love to see Armin & Co. turn green LOL |
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| evo8 |
| quote: | Originally posted by mfitterer1
I don't think big producers are going to continue to release through them when they can't even use their own tracks in their radio shows/podcasts. |
I would love to see this happen but as eric j said these guys have got bills to pay etc and any comments ive seen from producers releasing through them seem to be of the sort "well im not sure its the right move but i can understand it"
Wouldnt it be great to see a flock of their top producers cancel their contracts and give Armada the finger :D |
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| mfitterer1 |
Has there been an official press release made or are they just doing this on a situation to situation basis? So far I've only seen a post on a Solarstone forum (where the situation was later diagnosed as being fixed) and the Menno twitter post. Anyone know if the actual press release exists and if so the link to it?
I pull a good number of the tracks I buy from Armada sub labels or whatever it means when they have (Armada) next to the actual label name. It seems the number of labels with (Armada) next to it is growing rapidly.
What does it mean when a label has a bigger label name next to it? That they are sponsoring the label (providing funds and exposure/marketing resources?) |
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| Eric J |
There were letters sent to several prominent DJ's with podcasts as well as various other outlets who have affiliations with Armada informing them of the new "rules". Hell, even large names like Above & Beyond received the letter, so no one is exempt. Armada has not issued any type of press release presumably because this is an internal matter between the label and its various constituents.
When you see a bigger label's name in that context, that means that it is a sub-label. If you see Electronic Elements (Armada), that means that Electronic Elements is a wholly owned subsidiary of Armada and therefore subject the the same rules are regulation as the parent label.
And reportedly Armada has been busy buying up lots of smaller labels in recent months. IT is theorized by some that this is a bid to secure more control over the industry and implement these policies everywhere they can. It is also just as likely that, like any business, they are diversifying their assets in order to protect against downturns in any one segment of the marketplace. |
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| EddieZilker |
| quote: | Originally posted by mfitterer1
What does it mean when a label has a bigger label name next to it? That they are sponsoring the label (providing funds and exposure/marketing resources?) |
I suspect it means that they're covered by the same legal team and usage rights agreements. |
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| Eric J |
| quote: | Originally posted by EddieZilker
I suspect it means that they're covered by the same legal team and usage rights agreements. |
It means that they are a wholly owned subsidiary. |
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| DJ RANN |
I think it measn they are trying to get more control over content.
Usually, this sort of thing is done by small companies to make them look more attractive to larger ones. It solidifies their position at least to the eyes of paper pushers and makes them look like their content is protected, and therefore worth more.
My money is on them selling out to a major, and Armin making a ton of coin from it.
I've seen other labels/companies in other genres/businesses do the same sort of thing in preparation of floating/selling. YOu plug the holes to make it more valuable. |
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