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premium soundcloud (pg. 3)
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View this Thread in Original format
| -FSP- |
| Wow, I cannot believe Swayzak gets 3 downloads in a month with that many followers. Completely ridiculous for such a talented act. |
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| Raphie |
I find it worthy, biggest advantage is that you can send stuff to a lot more groups. I didn't find a huge difference in investing time in the community or just dumping your stuff, get the same amount of plays regardless (roughly 200/250 a week)
same for the followers, ditched all the "follow me, follow u" people last summer, was at 600 followers then, now nearly 800.
And i don't like spamming, so i dump in the groups, if you like it, take it, if not fine too. |
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| Lolo |
| quote: | Originally posted by MSZ
true that, but even if its good it doesnt necessarily mean you will get hits.
a big part i find is reputable dj's within your niche playing your tracks. if they're good enough for them, good things should happen for you also, you're not converting new people onto edm most likely so it only makes sense. hopefully i get more of this, this year. it all seems pretty intricate :} find ways yo get yourself exposure of the right kind.
perhaps ill be using a website + mixcloud integration type plan like airwave is doing. |
Just Come ask on Skype: Laurentveronnez is my sn |
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| Storyteller |
| quote: | Originally posted by DJ RANN
Sorry but that bandwidth to value ratio seems like a skank to me.
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This is part of the freemium businessmodel where a small portion of users covers the cost of all. Because paying members pay a relatively high fee (but still just a few $) Soundcloud can afford to offer the basic services for free. It's quite simple all in all, but without the free accounts Soundcloud wouldn't be a success and without it. Usually on these types of sites/formats it takes about 5% of paying users to break-even on the cost of the entire platform.
Bandwidth and storage costs practically nothing by the byte. It's like a 1000th of a cent or anything like that, but with the amount of users, data the costs go up quickly and from that point it's all about gaining that critical mass to eventually profit. |
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| Storyteller |
| quote: | Originally posted by -FSP-
Wow, I cannot believe Swayzak gets 3 downloads in a month with that many followers. Completely ridiculous for such a talented act. |
I find it funny, because it could mean a couple of things...
1. The song in question was and you don't get away with that as easy as you used to.
2. People probably could find it earlier and easier in illegal circuits and sources.
3. He doesn't even mobilize 3 out of 10.000 to buy his music, talk about poor marketing or communication. 0.03% effective reach hooray.
4. He hardly reaches his true fans.
I've noticed and read about behavioural changes online regarding spending and downloading behaviour and there are some interesting trends going on. There's a few - the most obvious one is the growth of streaming service subscriptions. There's a couple more things that are apparent and can be monetized easily but i'll keep those to myself for now and the next few months... ;) |
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| Fledz |
| quote: | Originally posted by Storyteller
This is part of the freemium businessmodel where a small portion of users covers the cost of all. Because paying members pay a relatively high fee (but still just a few $) Soundcloud can afford to offer the basic services for free. It's quite simple all in all, but without the free accounts Soundcloud wouldn't be a success and without it. Usually on these types of sites/formats it takes about 5% of paying users to break-even on the cost of the entire platform.
Bandwidth and storage costs practically nothing by the byte. It's like a 1000th of a cent or anything like that, but with the amount of users, data the costs go up quickly and from that point it's all about gaining that critical mass to eventually profit. |
Spot on. I believe Youtube loses money at a significant rate, but it provides Google with an invaluable source of advertising potential, revenue and branding.
Not quite the same but it illustrates the bandwidth issue at an extreme level. |
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| Rodri Santos |
| Sc like youtube or twitter is about to follow 10,000 to get 5,000 followers in return, but i prefer to have 100 real followers and follow those who i like, well i am following the mau5 on sc he is damn retard and that is interesting ^^ |
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| Excess |
| quote: | Originally posted by Raphie
I find it worthy, biggest advantage is that you can send stuff to a lot more groups. I didn't find a huge difference in investing time in the community or just dumping your stuff, get the same amount of plays regardless (roughly 200/250 a week)
same for the followers, ditched all the "follow me, follow u" people last summer, was at 600 followers then, now nearly 800.
And i don't like spamming, so i dump in the groups, if you like it, take it, if not fine too. |
this. soundcloud promotes itself if you use the groups feature. they're surprisingly active
for 2012 my outlook and strategy will be different from the approach i was taking last year (focused far too much on soundcloud). soundcloud provides a decent medium for sharing mixes, and hosting an artist profile / sharing new tracks but IMO youtube is where your focus should be for gaining new fans. all of the mediums are important though
youtube: main output for releases
soundcloud: mixes / releases
facebook: networking with fans
twitter: networking with artists
if you network properly on all these websites, you'll find all of them will gain following at a similar rate since they can all be linked. its time consuming, but well worth doing. i would also suggest looking into running a podcast, even if it is just a random assortment of all your mixes for different radio shows / guest mixes etc., as eventually your subscribers will yield consistent numbers for mix listenership. |
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| dj_alfi |
| Yeah, I'd wait a bit and see how the MU case goes. If it goes south, it may have a domino effect on all cloud-related websites, legal or not. |
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| Trancelover03591 |
| I believe in keeping expenses low. Since I find Soundcloud annoying and relatively pointless I don't plan on paying hundreds a year for it. I say relatively because it is a better way to host demo's or promo's as it holds the songs indefinitely and you can see if someone downloaded and or played your promo/demo. Neither of these things are available on yousendit for example, though I believe they were just 6 months ago. |
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| Looney4Clooney |
soundcloud is just a flash media player. it has absolutely 0 social marketing potential. The only people using it are djs and producers all spamming their . Most people, in the millions go to itunes, and type techno, and listen to whatever pops up. That survey joel did is a joke. If you aren't using an itunes format podcast, you are wasting your time as a dj.
I don't know why it is so hard to understand. The market is not beatport, djs or producers, it is normal people. Connect the dots.
I don't understand why people have such a hard time with social media. Go and ask someone normal about soundcloud. You won't find a single normal person that knows what the you are talking about.
And these normal people like dance music. You need to use all those sites, to funnel people to a site where people can buy your music. Soundcloud on its own is absolutely useless. It won't do anything. Even for feedback, you will only get ego strokes as people only comment so you comment so it makes them look popular.
it is just as irrelevant as the late stages of mp3.com. And mp3.com best artst ? Trance Control , well that lasted. |
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| Excess |
| quote: | Originally posted by Looney4Clooney
soundcloud is just a flash media player. it has absolutely 0 social marketing potential. The only people using it are djs and producers all spamming their . Most people, in the millions go to itunes, and type techno, and listen to whatever pops up. That survey joel did is a joke. If you aren't using an itunes format podcast, you are wasting your time as a dj.
I don't understand why people have such a hard time with social media. Go and ask someone normal about soundcloud. You won't find a single normal person that knows what the you are talking about.
And these normal people like dance music. You need to use all those sites, to funnel people to a site where people can buy your music. Soundcloud on its own is absolutely useless. It won't do anything. Even for feedback, you will only get ego strokes as people only comment so you comment so it makes them look popular.
it is just as irrelevant as the late stages of mp3.com. And mp3.com best artst ? Trance Control , well that lasted. |
while i agree that you do need to use all those sites to funnel people to where they can buy music, i disagree that soundcloud has 0 social marketing potential. tons of my friends are used to soundcloud now. a lot of bands, singers etc. are using it and i've even had people mention they prefer to see a mix on facebook with a soundcloud player than anything else
also, i wouldn't say feedback is completely impossible to get because due to private sharing, you can EASILY get real feedback from artists. i've done so numerous times. besides, who really wants feedback from the public? nobody wants to go onto your soundcloud to check out your music and see critical comments so i don't think it's a bad thing that the public feedback you get on sc is always a pat on the back. |
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