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Future Music: In the Studio w/ Avicii (pg. 7)
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| Looney4Clooney |
if hooks are what matter,
why not just go for basshunter, Katy Perry the Biebs and anything ever produced by Mutt Lang. |
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| Rodri Santos |
| quote: | Originally posted by Beatflux
Levels has a perfect hook with a perfect uplifting melodic contour. A lot of tracks don't even have a hook, or its just not very good.
When that lead comes in it just lifts up the entire track. That's how it should be IMO. |
It has like 3 moments: Just the melody lead, the "vocal part" with the build and the drop with the bass. I heard it when he was premiering it and didn't find it impressive but after seeing the reactions i¡ve to give credit to him for this commercial master piece. |
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| Beatflux |
| quote: | Originally posted by Looney4Clooney
if hooks are what matter,
why not just go for basshunter, Katy Perry the Biebs and anything ever produced by Mutt Lang. |
Ooo...I like Katy Perry. |
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| DJRYAN™ |
| quote: | Originally posted by Beatflux
Ooo...I like Katy Perry. |
Meee too O.o |
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| zodiac9 |
I was in the car for 30 minutes the other day, listening to Sirius Satellite Radio. I flipped over to Electric Area and it was the Lev7es show with Avicii the whole way. He would comment on other artist's tunes before they played them. I got so bored with his music selection and commentary that I started flipping to other channels.
Whatever style you call it that Avicii makes, I can't stand it. It's cheesy, vapid, boring, predictable, extremely commercial. Nothing inherently wrong with that style of music, it's just not for me. As L4C said, I would rather listen to lady gaga, it's way more interesting. Levels is basically a remix/revision featuring Etta James. I've heard EDM covers of that Etta James song that were much better.
Avicii is pretty good at what he does, but so are many others. Odds are Avicii is where he is because he hired a PR firm. That is the fastest track to fame these days. It's all smoke and mirrors. Hire PR firm, buy your own tracks on BP to get them on the top 10, buy youtube views, ect. Whatever the case, good for him. |
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| Trancelover03591 |
| His big break was a remix contest that Pete Tong put on. Interestingly, I think most star DJs owe a lot of there success to Pete Tong's Essential Mix and Essential Selection. |
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| Richard Butler |
| quote: | Originally posted by zodiac9
I've heard EDM covers of that Etta James song that were much better.
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Can you post an example of one of these better remixes.
Here's the thing, I can have edm tracks on all day long at work, but when Levels first came on, everyone stopped and listened.
Now it's sooo easy to dismiss the track as inconsequential but I'd have to say I think it completely misses the point and as such it isn't worth my trouble trying to explain it. You either get it or you don't. It captures something people instantly can connect with but not on as cheesy a level as basshunter.
Again if it's so easy, lets do a contest, and call it 'The commercial track contest'. Any takers, afterall it's sooo simple and beneath our ability?
I'm guessing the response will be 'I can't see any point in trying to dumb myself down to this level'.......
I'll enter the contest (and get ripped to shreds no doubt). |
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| Allied Nations |
actually my biggest qualm with avicci is that he is such a boring performer
the mixes are soo lazy and easy and the tracks are so boring... he did bal en blanc the last time I went and his set was worse than tiesto's... i had to leave
one track is one track though...i would like him more if he wasn't such a crap dj.
my friend went through a similar success story with his track, exceeder. fortunately he kept it cool, sold the tune, and continues making what he likes and finds interesting on his own little label.
it can be done! |
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| Rodri Santos |
Would be cool to make a cheese-contest but we couldn't vote on that contest, the less cheese track would win, we would need random judges.
On topic. I've listened to his podcast this morning and his current style is so , he has no real skills to mix and make good sets , it's a bit of everything electro,progressive house,tech house... but not properly connected seems like dropping casual tracks.
About his sucess there are like 2 moments:
1.- Tiesto starts promoting him
2.- Bromance gets to all the radios.
After this it was a matter of time, and before Bromance he didn't have any "hit" i don't consider bromance a hit, it hasn't got what levels has, structurally it's terrible for me. But, before levels and his best tracks came out he was already lurking in the middle of the top 10.
Right now if you want to have sucess best way probably is to get an agency that promotes your image and get you gigs, if you make mediocre tunes they can effectively promote you, a few beatport top 100s consistently so people get used to your name and some support mainly from AvB ,Pete Tong , maybe tiesto and done!
Appearing in other radio shows it's not nearly as important, GDJB for example may have a following but it's not as mainstreamish as this 2 so you will be approaching a very small market that would lead to nothing.
Someone could believe that since David Guetta is the most popular dj having a track played by him is a milestone but no, 70% of his fans have never listened an edm podcast so you won't get their interest by appearing on his show, and live gigs... well unless you upload the video on very popular youtube accounts nobody will notice. |
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| Trancelover03591 |
| quote: | Originally posted by Richard Butler
Again if it's so easy, lets do a contest, and call it 'The commercial track contest'. Any takers, afterall it's sooo simple and beneath our ability?
I'm guessing the response will be 'I can't see any point in trying to dumb myself down to this level'.......
I'll enter the contest (and get ripped to shreds no doubt). |
I would like to do a contest. We could submit our tracks (like to a soundcloud group or something) then at the end vote on the top 3. |
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| Rodri Santos |
| well i am up to it but as i've said i am quite tolerant to SHM/Avicii style tracks because is what you have to play in clubs and it's not total crap but many people isn't so the judging won't be easy. It's like if we make a deep house contest and a lot of people say about a track "WOW how relaxing and deep is" while i say "wow how ing boring and repetitive is" because i am not used to it. |
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| zodiac9 |
| quote: | Originally posted by Trancelover03591
His big break was a remix contest that Pete Tong put on. Interestingly, I think most star DJs owe a lot of there success to Pete Tong's Essential Mix and Essential Selection. |
OK, fair enough. Those remix contests pay off one in a million. I would like to think Avicii's success is not smoke and mirrors. He is hustling, DJing, getting out there, doing interviews. He's earning it, and I don't dismiss him or his music.
I just can't bring myself to produce that Avicii style of music. For one, I don't listen to much of it, and it would be a waste of my precious time producing something I don't enjoy.
| quote: | Originally posted by Richard Butler
Can you post an example of one of these better remixes. |
The remix I'm speaking of sounded a lot like this:
http://soundcloud.com/guido-z-1/ett...metimes-guido-z
I don't think that is the one though. I swear that the one I heard on the radio (internet and FM) has male lead vocals, so it's a cover more than a remix. I can't find it anywhere, don't know who does it.
I found this one in my search, I find it more listenable than Avicii's. I might have heard it before.
http://www.youtube.com/watch?v=Xau4dY3xndA |
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