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Post Ur Pictars Thread VI (pg. 395)
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| nefardec |
| quote: | Originally posted by idoru
I like the bold typeface, though only when it's smaller. The large 'SAT 9/6' and 'Le Poisson Rouge' were a bit tough, but 'Adam Vana' was just fine. |
wow, tough crowd :p
What's most important to me is initial impact and branding. |
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| idoru |
| quote: | Originally posted by nefardec
wow, tough crowd :p
What's most important to me is initial impact and branding. |
Haha, well I like most of it, just a bit hard to read the larger words is all. :p |
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| Abercrombie |
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| inconspicuous |
| quote: | Originally posted by nefardec
wow, tough crowd :p
What's most important to me is initial impact and branding. |
I think it could be better there, though, too. Sorry. Just think it needs to be easier to read and either have more blatant 'branding' if that's what you're going for, or more blatant lack of branding. |
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| nefardec |
| quote: | Originally posted by inconspicuous
I think it could be better there, though, too. Sorry. Just think it needs to be easier to read and either have more blatant 'branding' if that's what you're going for, or more blatant lack of branding. |
in order to help me next time, what is more blatant 'branding'? why does it need to be easier to read?
the core strategy is to create a high-impact graphic that will stand out from everything else and create a sense of curiosity or wonder. This alone is enough for the sake of marketing. You can make the easiest to read flyer in the history of man, but if it has no impact, no one will ever bother to read it on a wall full of other flyers. Also, what's more important than any text (since the text is essentially the same every week) is the flounder mark.
We have stenciled this mark everywhere, we have hand stamps, we have laser-cutouts, we have drink tickets, we have coasters, etc that are all in this flounder shape. We want people to feel the difference of our night the instant they see the flyer, to know it's unlike anything else happening in a college town on a saturday night, and we want to associate the flounder mark with that feeling and level of quality.
Ideally we'd be at the point where we can just draw a big flounder somewhere and put a date on it, and people would know what that means.
this is basically the type of flyer you see around
http://photos.l3.facebook.com/photo...609587_7895.jpg
http://photos-206.ll.facebook.com/p...283639_2673.jpg
http://photos-b.ak.facebook.com/pho...365857_6147.jpg
When you have a wall or telephone pole full of these, you will see the dramatic impact the LPR fliers have. (the purple one is the one on walls, and the white one is for web) As soon as we put them up you can see everyone stop to look at them. Like I said, that's the most important thing. All of the vitals are very easy to read, especially at the actual scale of the poster, and if the initial impact causes them to look at it, they can easily gather all of the information they need in a coherent manner, from top to bottom. (ie date, location, talent, price/time)
anyways I consider myself fairly visually literate and experienced with this sort of thing, so your (pl) comments trouble me. I'm obviously not seeing something, so anything you can say to help me understand would be very useful for the future. |
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| Clovis |
That flyer is fine, except for the white within the letters that makes them a bit ambiguous.
Respectable though, I wouldn't have a problem with it if I saw it somewhere... |
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| inconspicuous |
| quote: | Originally posted by nefardec
in order to help me next time, what is more blatant 'branding'? why does it need to be easier to read?
the core strategy is to create a high-impact graphic that will stand out from everything else and create a sense of curiosity or wonder. This alone is enough for the sake of marketing. You can make the easiest to read flyer in the history of man, but if it has no impact, no one will ever bother to read it on a wall full of other flyers. Also, what's more important than any text (since the text is essentially the same every week) is the flounder mark.
We have stenciled this mark everywhere, we have hand stamps, we have laser-cutouts, we have drink tickets, we have coasters, etc that are all in this flounder shape. We want people to feel the difference of our night the instant they see the flyer, to know it's unlike anything else happening in a college town on a saturday night, and we want to associate the flounder mark with that feeling and level of quality.
Ideally we'd be at the point where we can just draw a big flounder somewhere and put a date on it, and people would know what that means.
this is basically the type of flyer you see around
http://photos.l3.facebook.com/photo...609587_7895.jpg
http://photos-206.ll.facebook.com/p...283639_2673.jpg
http://photos-b.ak.facebook.com/pho...365857_6147.jpg
When you have a wall or telephone pole full of these, you will see the dramatic impact the LPR fliers have. (the purple one is the one on walls, and the white one is for web) As soon as we put them up you can see everyone stop to look at them. Like I said, that's the most important thing. All of the vitals are very easy to read, especially at the actual scale of the poster, and if the initial impact causes them to look at it, they can easily gather all of the information they need in a coherent manner, from top to bottom. (ie date, location, talent, price/time)
anyways I consider myself fairly visually literate and experienced with this sort of thing, so your (pl) comments trouble me. I'm obviously not seeing something, so anything you can say to help me understand would be very useful for the future. |
believe me, I am in no way endorsing that nonsense. lol.
I just think it could use a bit more something or even less something. The idea of a flier imo isn't to create an artistically valuable presentation, but to grab somebody's attention. subtlety is less than desirable, unless obnoxiously subtle. I think it looks alright--just doesn't stick out enough, in one direction or another. Also, the text just is too hard to read. I get the kind of contrast you're going for, but people still need to be able to read it easily. At the end of the day, you need to communicate to people that they should go a particular address/venue on a particular date to see/hear something specific. Not trying to be an ass, especially on something like fliers, but just my instinctive reaction.
c0r version: NEEDS MOAR LAZERZ |
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| Alex |
Man all my pictures ing suck, I have no good ones or new ones really, meh it:
I'm on the right in the last one, and sorry about the other two being small and gay, it's really all I've got, and wow that second one is emo!
Oh well, /cut cut cut. |
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| kr00t0n |
Drinks and psytrance in Soho on a Thursday night = win!
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| squirrelly |
| quote: | Originally posted by Vivid Boy
so is your gf! |
lololololololololol |
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